About TripLog

TripLog is a smart, small, nimble company that provides an application solution for mileage and expense tracking and reimbursement. We partner with some of the largest names in human capital management and finance, and we are experiencing and forecasting significant growth.

TripLog helps its users get the most out of every mile. Our tools enable drivers to effectively track and manage their mileage and travel-based expenses so they can spend more time focused on growing their businesses.

About the Role

As a Campaign Manager - Paid Media at TripLog, you will be responsible for developing and executing high-performing digital advertising campaigns across multiple channels including search, display, and social media. You will report to the Director of Marketing and will work closely with the other marketing team members. Experience with campaign setup, conversion tracking, and marketing analytics will be key to being successful in this role. You can work remotely from anywhere in the US or Canada.

Your Day to Day

• You will lead the strategy, execution, and measurement of paid media campaigns
• Conduct in-depth market research and competitor analysis to identify opportunities and inform campaign direction
• Manage campaign budgets across search, display, app store, and social media platforms
• You will oversee the implementation of conversion and tracking tags on web, social, and partner sites
• You will own the analysis and optimization of campaign performance data, identify areas for improvement, and make data-driven optimizations

About You

• 3 years of Marketing experience in the Technology space
• 3-5 years of experience in digital advertising campaign strategy and execution
• You have a proven track record of success in managing and optimizing paid search (Google Ads, Bing), display, and social media advertising campaigns
• In-depth understanding of conversion tracking methodologies and experience with Google Tag Manager
• Strong analytical skills; experience using marketing analytics platforms (Google Analytics, Mixpanel, etc.).
• People describe you as having excellent communication, presentation, and interpersonal skills

Bonus Points

• B2B SaaS Marketing experience
• You are experienced with managing mobile app and app store campaigns (Apple App Store, Google Play Store)
• Experience working at a start-up

Stellar candidates can come from many different backgrounds. We encourage you to submit your resume for consideration if you feel you would be a great fit, even if you don’t exactly meet the requirements.

Benefits:

• 401K
• Health benefits
• Stock Options
• Paid holidays and vacation

Our Mission: TripLog provides highly customizable, user-centric tools to effectively track and manage travel and mileage-based expenses.

Please visit ourwebsite to learn more about Triplog