Digital & Social Media Manager

FULL JOB DESCRIPTION:

The #1 Waterfront Real Estate Team in Maryland is seeking a dynamic, highly organized, creative Digital Content Marketing Manager to grow and promote the existing brand. This role offers an exciting opportunity to work behind the scenes, enhance existing strategies and create innovative content to drive across multiple platforms, targeting the real estate audience. As a key player on the Brad Kappel Team, you will have the chance to showcase your skills in photography and video production. This position will also play a pivotal role in building brand awareness, planning, posting, and reporting while surfacing new trends and marketing technologies to enhance the team's overall performance.

COMPANY OVERVIEW:

Brad Kappel ~ Executive Vice President I TTR Sotheby’s International Realty

Maryland's #1 Waterfront Realtor

Raised on the waters of the Chesapeake Bay, Brad Kappel is a third-generation Annapolitan who offers an insider understanding of the unique differences in each of the area’s waterfront communities. As part of the Bay area legacy, Brad’s intimate yet extensive knowledge of the Annapolis area luxury home and waterfront market is second-to-none. Brad has over 15 years of profitable sales experience in both ebb and flow markets and has secured more than $1 Billion in waterfront property sales, including the highest sale ever in Anne Arundel County at $12 million. Brad is honored to be included in the Top 100 Agents/Teams WORLDWIDE with Sotheby’s International Realty.

TTR Sotheby’s International Realty

Since 1988, TTR Sotheby’s International Realty has ranked among the highest-performing real estate firms in the United States. Regarded for our integrity, professional service, and community leadership, we produce extraordinary results by leveraging proprietary global marketing, cutting-edge digital strategies, and unrivaled access to the most affluent and discerning global clientele.

RESPONSIBILITIES:

• Collaborate with team to create captivating content for ads, ensuring alignment with brand and industry standards. 
• Manage content creation (email blasts, mailers and videos) with planning, scheduling, and publishing across various platforms
• Schedule and manage all social media campaigns and daily posting
• Analyze marketing data and transform it into digestible insights for the team
• Optimize content based on performance analytics
• Handle routine tasks digital media and marketing-related to free up time for team to focus on client satisfaction and sales production
• Stay updated on social media trends and best practices in the real estate industry, while identifying new growth opportunities.

What We're Looking For: We're seeking a detail-oriented professional who thrives in a fast-paced, creative environment. The ideal candidate is not just technically proficient but also has a strategic mindset to improve content performance through data analysis. We want someone who's eager to learn, adapt, and evolve with the company, constantly seeking ways to streamline processes and enhance content effectiveness. If you're a self-starter with a passion for digital marketing, photography and video production and the drive to make a significant impact behind the scenes, we want to hear from you!

REQUIREMENTS:

• Solid portfolio of photo and video production (residential real estate strongly preferred)
• Proven experience in digital content marketing or a related field
• Proficiency in WordPress, Photoshop and other social media management tools
• Strong analytical skills with the ability to interpret data and provide actionable insights
• Excellent organizational and time management skills
• Strong interpersonal, written and verbal communication skills
• Ability to work independently and collaboratively in a remote environment
• Flexibility to adapt to changing priorities and deadlines

SALARY/BENEFITS:

• Full Time position, Monday-Friday 9am-5pm (Office/Remote/Field)
• Competitive salary annual bonus commensurate with experience
• Opportunity to work with a diverse range of content creators and marketing professionals
• Professional development opportunities to enhance your skills
• Collaborative and supportive team environment

If you're ready to take your digital marketing career to new heights and play a crucial role in supporting the top waterfront real estate team in Maryland, apply now! Let's elevate our content strategy together.

The Brad Kappel Team is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

• This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. The Brad Kappel Team makes hiring decisions based solely on qualifications, merit, and business needs at the time.