DESCRIPTION
United Landmark Associates is seeking a skilled Media Buyer to join our dynamic, award-winning ad agency team. Working in partnership with some of the world’s leading developers, builders, and luxury lifestyle brands, United Landmark Associates has been blazing the way forward for the real estate marketing industry for decades. We pride ourselves on combining unmatched market experience with compelling, disruptive yet beautiful creative and leading-edge sales strategies to craft marketing campaigns which capture the imagination and generate qualified leads for our clients. ULA is a full-service advertising agency, working across all platforms including print, digital, OOH, radio, TV/OTT, social media and so much more.

As a Media Buyer, you will be responsible for planning, negotiating, and executing media plans and buys to ensure the successful delivery of advertising and marketing campaigns for our top clients. The ideal candidate will have a strong understanding of media planning and execution, market research, and negotiation techniques, along with a proven track record of achieving marketing campaign objectives within budget and timeline constraints.

REQUIREMENTS

• Bachelor’s degree in marketing, Advertising, Communications, or related field.
• 3-5 years of experience in media buying, preferably within an advertising agency or media agency environment.
• Proven track record of successfully planning, negotiating, and executing media buys across various channels, including traditional (print/TV) and digital media (OTT/programmatic/Display).
• Excellent communication and negotiation skills, with the ability to build and maintain relationships with media vendors and clients.
• Proficiency in media planning and buying tools, such as Nielsen, comScore, Kantar, and ad serving platforms.
• Detail-oriented with the ability to manage multiple projects simultaneously in a fast-paced environment.
• A collaborative team player with a passion for creativity, innovation, and delivering results.
• Previous experience with luxury brands and/or real estate is highly preferred.
• Must be able to work onsite at our office in South Tampa five days per week.

RESPONSIBILITITES

• Develop strategic media plans in collaboration with Leadership and Account Management team to meet and exceed client objectives/KPIs and target audience requirements.
• Research and analyze market trends, audience demographics, and media opportunities to identify optimal media channels for campaign placement.
• Negotiate media buys, including rates, placements, and added value opportunities, to maximize campaign effectiveness and achieve cost-efficient results.
• Coordinate with media vendors and partners to secure inventory, schedule placements, and monitor campaign delivery.
• Work with the AM Team to monitor campaign performance and provide ongoing optimization recommendations to ensure key performance indicators (KPIs) are met or exceeded.
• Stay abreast of industry trends, emerging technologies, and best practices in media buying and advertising to continuously enhance campaign strategies and tactics.
• Monthly reconciliation and QA checks/balances is expected.

Please submit your resume and cover letter highlighting your qualifications and relevant experience to stephanie@unitedlandmark.com. We look forward to reviewing your application and considering you for this exciting opportunity with ULA.