Introduction

Join our dynamic, close-knit team as we embark on a journey to unite market leaders and improve the engineered sales landscape across the United States. At Vertex Group, we’re driving to shape the future of instrumentation, process equipment and industrial automation solutions. As the proud parent company of Gilson Engineering, FLW Southeast, Jasper Engineering and RITEC Enterprises, our influence spans across 30 states, offering exciting opportunities for growth and innovation. But hey, it's not all serious business here. We believe in taking a moment to step back and appreciate our hard work, celebrating wins big and small. We get excited about solving challenges and injecting a dose of fun into the world of industrial processes, or at least putting our creative spin on it.

About the Role

Are you a creative powerhouse with a knack for visual storytelling and communication? We're seeking a Graphic Design & Communications Specialist to join our in-house marketing team. In this role, you'll play a pivotal part in improving our established brands and executing strategic marketing initiatives to find new audiences. Additionally, you'll be helping us build a marketing framework, ensuring seamless cohesion and efficiency as we expand our brand portfolio within the Vertex Group.

What You'll Do

• Craft Tailored Design Assets: Develop captivating graphics and design assets customized for each company within the Vertex Group, aligning with their unique brand identities
• Create Compelling Content: Collaborate with cross-functional teams to produce engaging and technically proficient content tailored to the specific needs of each company, showcasing our innovative solutions, expertise and brand personality
• Drive Marketing Campaigns: Support the planning, execution and optimization of social media (primarily LinkedIn) and email campaigns, leveraging your creative flair to maximize audience engagement and ROI
• Maintain Brand Consistency: Ensure the unified integration of design elements, technical content and marketing campaigns to reinforce each company's strategic initiatives and uphold consistent branding standards
• Standardize Marketing Processes: Implement efficient processes to standardize and centralize marketing efforts across the Vertex Group, facilitating the creation of reusable design elements, assets and templates

What We're Looking For

• Creative Expertise: Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign) with a strong portfolio showcasing your design ability, composition/layout and creative vision
• Communication Skills: Excellent written and verbal communication skills, with the ability to translate complex technical concepts into compelling visual narratives
• Marketing Intelligence: Understanding of marketing principles and strategies, with experience in executing social media and email campaigns to drive brand awareness and engagement
• Collaborative Spirit: A team player with the ability to collaborate effectively with cross-functional teams, bringing diverse ideas and perspectives to the table
• Organizational Skills: Strong attention to detail and the ability to manage multiple projects simultaneously, ensuring deadlines are met without compromising quality
• Adaptability: Thrive in a fast-paced, dynamic environment, with the flexibility to adapt to evolving priorities and business needs

How You'll Stand Out

• B2B/Industrial Experience: Previous experience in B2B/industrial marketing environment
• Related Education: Bachelor's degree in graphic design, marketing or related fields
• Tech-Savvy: Familiarity with a wide range of industry-related software or tools and ability to navigate technical challenges
• Innovative Portfolio: Unique projects or design concepts that highlight out-of-the-box thinking and creativity
• Passion Projects: Personal projects or hobbies outside of work that showcase your passion and commitment to your craft

Your Benefits

In addition to joining a vibrant and innovative team, we offer a comprehensive benefits package designed to support your well-being and professional growth. Our competitive benefits include healthcare coverage, 401(k) with employer match, paid time off, and opportunities for ongoing training and development. We understand the importance of work-life balance and strive to provide our employees with the flexibility they need to succeed both in and out of the workplace.

Your Work Arrangement

This role offers a hybrid setup, predominantly remote with periodic in-person gatherings at our Twin Cities office or nearby locations for meetings and team events.

Ready To Join Our Team? If you're all about putting your design skills to work to add some creativity into highly technical markets that often lack it (and seeing the tangible impact of your hard work) then you're a fit for our team!

Equal Opportunity Employer

Vertex is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, or any other protected status. In accordance with applicable laws, we prohibit discrimination based on any of these factors and affirm our commitment to fostering a diverse and inclusive workplace.