10 Manager Marketing Jobs in Kalamazoo, MI
Western Michigan University is Hiring a Manager Marketing Near Kalamazoo, MI
* Directs all marketing, promotion, and communication strategies for a significantly large or complex department, college or division.
Major Duties
* Develops broad marketing communication plans and strategies which include publications, promotional matters, press releases, events, Web and social media.
* Develops plans and oversees execution of medium to large complex events.
* Writes and develops communication content such as promotional material, ads, feature stories, Web content, social media and press releases. Refines messages and objectives and adapts writing style to audience.
* Oversees Web design, Web content and social media.
* Assesses effectiveness of communications by defining metrics and methodology for measuring results.
* Contributes to the development of institutional communication, branding/identity and marketing standards. Oversees development of department, college or division brands within institutional guidelines.
* Responsible for overall marketing communication budget, including events and advertising.
* Functions as technical expert in marketing communication trends, design and use of technology and social media.
* Manages and provides guidance to staff and student employees, designers, writers, photographers and other vendors.
* Functions resource for staff. Responds to internal and external inquiries.
* May fulfill editorial role.
Minimum Qualifications
* Bachelor's degree in related field from an accredited institution.
* Three years' relevant experience.
Desired Qualifications Special Instructions to Applicants
* Internal applicants should use the WMU - Internal Application.
* External applicants should use the WMU - Application.
Additional Position Information
* Western Michigan University offers generous benefits to its employees including health, dental, vision, life and disability insurance, retirement, and tuition discount for the employee and tuition remission for eligible dependents. To access information about the specific benefits available for this position, go to:https://www.wmich.edu/hr/enrollment-staff
* Staff Compensation System pay grades and rates are available at: https://wmich.edu/hr/staffcompensation
Physical requirements and working conditions
* Office or other indoor work with minimal physical demands such as occasionally lifting/moving materials less than 25 pounds.
* Work is generally performed in a well lit, temperature-controlled indoor environment with occasional exposure to the outdoors and/or any number of elements.
Job Summary
Full Time
$103k-133k (estimate)
06/29/2024
07/16/2024
wmich.edu
KALAMAZOO, MI
3,000 - 7,500
1903
JESSACA K SPYBROOK
<$5M
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About Western Michigan University
Western Michigan University is redefining success as we expand what it means to be smart in an ever-changing world. We prepare students from around the globe for a life well lived by helping them to pursue, thrive and prosper so that they can make a meaningful impact on society. WMU students pursue their purpose in an environment designed to help them thrive academically, emotionally and physically. Our focus on well-being supports student success, empowering them to craft a life of meaning and fulfillment. Broncos prosper. Nine of ten graduates are employed quickly, working in their field, in... jobs they like. wmich.edu/rethinksmart
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The following is the career advancement route for Manager Marketing positions, which can be used as a reference in future career path planning. As a Manager Marketing, it can be promoted into senior positions as a Marketing Senior Manager that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Manager Marketing. You can explore the career advancement for a Manager Marketing below and select your interested title to get hiring information.
