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Senior Brand Manager
Ziff Davis Austin, TX
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$126k-157k (estimate)
Full Time 4 Days Ago
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Ziff Davis is Hiring a Senior Brand Manager Near Austin, TX

Description

Position at Ziff Davis Shopping
Ziff Davis Shopping helps millions of shoppers discover and save, delivering exceptional consumer and merchant-advertiser experiences across a portfolio of leading mobile and ecommerce brands. Our domestic brands include RetailMeNot, Offers.com, Blackfriday.com, TechBargains and more. We also run the leading Cash Back, Reward and Coupon codes brands in the UK (Voucher Codes). We are currently looking for a Senior Brand Manager to add to our dynamic team.
What You'll Do
  • Develop a deep understanding of our portfolio of brands, audiences and their needs in order to develop compelling communications and campaigns to engage and grow target audiences
  • Work with a team of multidisciplinary strategists (brand, social, communications and paid marketing) to orchestrate brand planning with a focus on uncovering strong insights and developing inspiring creative briefs to elevate the brand's creative product
  • Support execution of creative advertising campaigns alongside creative lead to deliver against brand KPIs. Use data to optimize performance across media channels and inform future campaigns. Ensure brand advertising aligns with the marketing funnel and consumer journey.
  • Lead a team of brand specialists and manage their professional growth in a collaborative, progressive manner
  • Serve as a steward of information about each brand across the portfolio to create alignment and ensure consistency in how we talk about our brands and products internally and externally
  • Work with Head of Brand to lead portfolio positioning architecture and brand guidelines to elevate how our internal team members, consumer users and merchant partners think and speak about our products
  • Act as a crucial cross-functional partner for brand and product marketing campaigns
  • Support Head of Brand in making strategic brand investments, manage contract negotiation with partners, and support invoice submission and approval of freelancers and agency partners.
  • Analyze and report on key metrics; adjust strategy as needed, report progress to executive team members
Who You Are
  • 6-8 years of experience in a brand, integrated marketing, campaign management or general marketing role
  • 3 years of experience working with in-house creative teams, ideally within the consumer marketing and/or ecommerce space
  • Experience in creative/brand strategy with two or more years leading a team
  • Prior experience driving brand strategy and day-to-day execution in a cross-functional organization
  • A sophisticated understanding of the brand planning process and how it applies across disciplines (brand, digital, social, and design)
  • Exceptional writing skills and ability to translate complex topics into cross-functional presentations
  • Ability to multi-task and prioritize projects in a dynamic, fast-paced environment
  • Collaborative team player with great interpersonal skills and the ability to work cross-functionally
  • Ability to deliver feedback thoughtfully and receive it gracefully
  • Strong project management skills and attention to detail
We Offer Great Benefits:
  • Company-sponsored medical, dental, and vision insurance (including domestic partner coverage) pet insurance
  • Flexible Vacation / Paid Time Off
  • Charitable Giving Programs that include Paid Time off to volunteer and donation match
  • Family Planning Programs like MAVEN Fertility Concierge
  • Pregnancy and Paid Parental Leave (up to 16 weeks)
  • 401K savings plan with employer match
  • Employee stock purchase program (ESPP)
  • Wellness Programs: Gym reimbursement, Lose It! and Calm subscriptions
  • Hybrid, Remote and Flexible work arrangements
  • Diverse and inclusive employee resource groups where you can collaborate with teams across the company while making an impact in the areas that most excite you!
U.S. Equal Employment Opportunity/Affirmative Action Information
Individuals seeking employment at Ziff Davis are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation. You are being given the opportunity to provide the following information in order to help us align with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.
Ziff Davis Shopping is a business unit within TSE. A division of Ziff Davis, Inc.
#shoppingshared

Job Summary

JOB TYPE

Full Time

SALARY

$126k-157k (estimate)

POST DATE

07/01/2024

EXPIRATION DATE

07/14/2024

WEBSITE

ziffdavis.com

HEADQUARTERS

CULVER CITY, CA

SIZE

1,000 - 3,000

FOUNDED

2010

CEO

JANELLE BROWN

REVENUE

$50M - $200M

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About Ziff Davis

Ziff Davis, a subsidiary of j2 Global, Inc., is a leading global digital-media company operating in three core verticals: Technology, Gaming, and Shopping. Its brands PCMag, Mashable, Speedtest, ExtremeTech, Geek, Toolbox, IGN, AskMen, Offers.com, TechBargains, emedia and Salesify produce and distribute premium content across multiple platforms and devices. Ziff Davis delivers advertising, performance marketing, data services and licensing solutions to thousands of clients worldwide. Ziff Davis publishes in 25 languages and successfully partners with local publishing operators across 114 cou...ntries. More
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The following is the career advancement route for Senior Brand Manager positions, which can be used as a reference in future career path planning. As a Senior Brand Manager, it can be promoted into senior positions as a Top Category Management Executive that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Senior Brand Manager. You can explore the career advancement for a Senior Brand Manager below and select your interested title to get hiring information.

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