Copywriter

daa has established a new digital, IT and innovation engine called daa LABS, with an ambitious mission to deliver a great connected digital airport experience for passengers and grow value for Dublin Airport, Cork Airport, ARI and daa International.

We’re seeking a creative copywriter to join the new Digital creative team. Reporting to the Creative lead, this is a new position, focused on creating all digital team content across the website, app and Airport. This is a very exciting time to join the Digital team at Labs as we start the transformation of our B2C digital passenger experience.

• Creating high quality, creative and impactful content for all Digital Campaigns and channels. Works with the rest of the creative team to deliver all creative digital campaigns across website, CRM, app and in airport
• Interpreting creative briefs from campaign manager to develop and produce concepts that will engage our target audiences.
• Tone of Voice: Ensures consistency in tone of voice across digital channels and campaigns. Works with creative lead to develop and maintain TOV guidelines.
• Collaborating with the rest of the creative team from concept development to delivery of final product.
• Working closely with rest of the digital team to learn about their content project needs and ensure relevancy to target audience.
• Project Management: Presenting copy concepts and final deliverables to relevant stakeholders. Revising and optimising copy based feedback/direction