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Product Data Analyst - Mom and Baby

Aeroflow Healthcare
Asheville, NC Full Time
POSTED ON 12/10/2024 CLOSED ON 1/29/2025

What are the responsibilities and job description for the Product Data Analyst - Mom and Baby position at Aeroflow Healthcare?

Aeroflow Health – Product Data Analyst - Mom and Baby

Aeroflow Health is taking the home health products and equipment industry by storm. We have created a better way of doing business that prioritizes our customers, our community, and our coworkers. Aeroflow believes in career building. That is why we promote from within and reward individuals who have invested their time and talent in us. Whether you are looking for a place from which to launch your career - or a stable, ethical company in which to advance you will not find an organization better equipped to help you meet your professional goals than Aeroflow Health.

The Opportunity

Within Aeroflow, the Mom and Baby Product team is composed of 15 team members including Software Engineers, Product Owners, Quality Testers, UX and UI experts.

  • We focus on delivering high quality, best in class digital products and experiences to our patients and our internal colleagues.

Your Primary Responsibilities

We are currently seeking a Product Data Analyst for the Mom and Baby business unit. As a Product Data Analyst, you will be expected to:

  • Support the Mom and Baby product team in Identifying opportunities for data driven decision making: user testing, a/b testing, data mining and facilitate execution of data collection and leverage to make recommendations to your business unit or stakeholders.
    • Patient-facing purchasing, scheduling and resupply products.
  • Data Analysis: Tag, collect, analyze, and interpret data from internal and external sources- related to web and email product usage, product issues, user behavior, and market trends. Utilize various data analysis techniques and tools to identify patterns, trends, and opportunities for product enhancement.
  • Performance Evaluation: Tag, collect, and visualize product and business performance metrics, such as adoption rates, user engagement, conversion rates, and revenue generation. Identify areas of improvement, potential bottlenecks, and growth opportunities to optimize product performance.
  • Reporting and Visualization: Create reports, dashboards, and data visualizations to effectively communicate key findings, trends, and recommendations to cross-functional teams and stakeholders. Present complex data in a clear and concise manner.
  • Collaborative Partnership: Collaborate closely with the product owner, marketing technologists, ux designers, researchers and other stakeholders and vendors to understand product requirements, contribute to product roadmaps, and ensure data-driven decision-making throughout the product development lifecycle.
  • Documentation: Maintain accurate documentation of product analysis processes, methodologies, and findings. Ensure data integrity, consistency, and reliability throughout analysis activities.
  • Willing to learn and become very familiar with our features and software improvements and how they relate to and solve for business problems and drivers.
  • Willing to learn Mom and Baby’s business drivers and KPIs to provide consultation to the product team on evaluating the effectiveness of the feature.
  • Employee has an individual responsibility for knowledge of and compliance with laws, regulations, and policies.
  • Compliance is a condition of employment and is considered an element of job performance
  • Maintain HIPAA/patient confidentiality
  • Other job duties assigned
  • Reports to Director Technology Operations

Skills for Success - (Must Have)

  • Self-starter, proactive, deadline driven, hands on team player, with a passion for continuous learning and staying up to date with industry trends and emerging technologies.
  • Excellent communicator with the ability to track, and digest complex technical issues, converting into clear and concise next steps.
  • Strong analytical and problem-solving skills, with the ability to derive insights from complex data sets.
  • Familiarity with statistical analysis techniques and experimental design principles.
  • Excellent communication skills, with the ability to effectively present findings and insights to technical and non-technical stakeholders.
  • Strong attention to detail and ability to work with large datasets, ensuring accuracy and data integrity.
  • Ability to work collaboratively in a fast-paced and agile environment, managing multiple priorities and meeting deadlines.
  • Excellent interpersonal skills to develop strong, positive relationships with team members and customers.
  • Excellent organizational, prioritization, and time management skills
  • Ability to influence others in an assertive and yet positive manager
  • Extremely detail oriented and punctual with all work you own and touch
  • Passion to learn the newest web technologies and design principles.
  • Must be highly motivated, with a passion for driving work to completion.
  • Able to work autonomously and keep on deadline

Required Qualifications

  • Bachelor's degree in Business, Economics, Psychology, Computer Science, Mathematics, Statistics, or a related field or related experience.
  • 2 years as a Product Analyst or in a similar analytical role, preferably at an organization supporting a consumer facing / B2C technologies.
  • Expert in Google Analytics, Microsoft Clarity, or similar tools
  • Expert in Tagging complex, custom, front end customer facing web experiences
  • Experience in event-driven architecture
  • Expert in data visualization tools like Tableau, Power BI, Google Sheets, AWS Quicksight or Looker.
  • Experience in managing third party integrations
  • 2 Professional references
  • Candidates may need to complete a skills assessment as part of their interview process.
  • Employee has an individual responsibility for knowledge of and compliance with laws, regulations, and policies
  • Compliance is a condition of employment and is considered an element of job performance

You might also have

  • Knowledge of Braze or similar email marketing platforms.
  • Expertise working with the following tools and applications:
    • Basic SQL knowledge/familiarity
    • Basic Liquid knowledge/familiarity
    • Experience researching within the healthcare space.
  • Experience working with properties on the Adobe Commerce platform, Alokai Platform, React based platforms.
  • Working within an Agile or Scrum environment
  • High comfort level working with Snowflake Databases
  • High comfort level running SQL queries and searches and assessing data coming from SQL sources

What we look for

We’re looking for a Product Data Analyst to significantly impact the growth of our company and help redefine the way patients access healthcare products and services. We are looking for a candidate with a passion for helping people by your involvement in building a revolutionary platform that enables patients to shop for the products and services they need in an e-commerce-like experience through insurance.

What Aeroflow Offers

Competitive Pay, Health Plans with FSA or HSA options, Dental, and Vision Insurance, Optional Life Insurance, 401K with Company Match, 12 weeks of parental leave for birthing parent/ 4 weeks leave for non-birthing parent(s), Additional Parental benefits to include fertility stipends, free diapers, breast pump, Paid Holidays, PTO Accrual from day one, Employee Assistance Programs and SO MUCH MORE!!

Here at Aeroflow, we are proud of our commitment to all of our employees. Aeroflow Health has been recognized both locally and nationally for the following achievements:

  • Family Forward Certified
  • Great Place to Work Certified
  • 5000 Best Place to Work award winner
  • HME Excellence Award
  • Sky High Growth Award

If you’ve been looking for an opportunity that will allow you to make an impact, and an organization with unlimited growth potential, we want to hear from you!

Aeroflow Health is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

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