What are the responsibilities and job description for the Regional Sales Director position at Affordable Suites Of America?
Regional Director of Sales
Affordable Suites of America
Position Overview :
Affordable Suites of America is embarking on an ambitious expansion to grow its portfolio of owned and franchised hotels across the United States. To support this growth, we are seeking a dynamic and results-driven Regional Director of Sales to lead sales efforts, drive brand awareness, and support new hotel expansion within our rapidly growing franchise network.
This newly created position plays a pivotal role in overseeing all aspects of sales strategy and execution for both established hotels and newly added properties within our portfolio. The ideal candidate will be a strong leader with a proven track record in sales leadership, business development, and strategic growth initiatives.
This Regional Director of Sales will oversee Warren & Grand Rapids Michigan, Tulsa Oklahoma, and Rogers Arkansas markets.
More specifically, these responsibilities will include :
- Reviews (STR) report, bid clerk, local market publications and other resources to maintain an awareness of the hotel’s market position.
- Evaluate and understand the hotel’s primary target customer; serves the customer by understanding their business needs.
- Conduct market specific SWOT analysis to identify direct competition and target customer base.
- Promote community awareness of the hotel and market share.
- Maintain a sales database capturing leads, pricing scales and activity.
- Lead and coach General managers to acquire new business and close leads.
- Organize and Plan Sales Blitzes including mapping out areas, setting up personnel, document and prioritize follow up, develop action plans to secure business.
- Negotiate corporate rates with new and existing corporate clients.
- Solicit and negotiate business with new and existing clients through sales calls and daily prospecting for business referrals and networking.
- Assist in planning, managing, and attending guest events.
- Utilizing market analysis and demographic research to maximize the brand’s growth.
- Initiating active engagement with new business prospects and maintaining close “hands-on” interaction throughout the development with sales team.
- Working cross-functionally to provide the operations team to support throughout all new GM hires for their onboarding process to ensure excellence.
- Collaborate and support the planning and development phases of new franchise asset development while ensuring timely openings to meet plan.
- Continuously refining and enhancing brand partner support systems and process initiatives.
- Being the “face of the company” across industry conferences, functions, and trade shows.
- Continuously networking with industry specialists (hotel consultants, hotel brokers, general contractors) to generate new sales leads.
- Identifying, evaluating, negotiating, and strategic partnerships.
- Coaching, mentoring and inspiring continued growth of the development with operations staff and business partners.
- Enhancing the brand proposition within the marketplace by staying abreast of industry trends, understanding the competitive analysis and marketing to the brand advantages.
PROFESSIONAL QUALIFICATIONS
markets that consistently meets the company’s growth objectives.
PERSONAL QUALIFICATIONS
The Regional Director of Sales must exemplify the highest standards of honesty, integrity, and discretion. This chosen leader will possess outstanding communications skills along with the capability and confidence to build a unified sense of alignment for the company’s future development strategy. They must be a dynamic and engaging professional that is a self-driven leader. This individual will be an analytical thinker that sizes up situations and responds quickly as a collaborative problem solver. The chosen candidate must also be a detail-oriented person who can creatively tackle complex assignments with timely follow-up skills. They will need to be a selfless and humble team player with excellent interpersonal skills.
COMPENSATION
Base salary and incentives will be commensurate with experience and will include a base salary and bonus incentive program.
PHYSICAL DEMANDS
The employee is frequently required to sit, stand, walk, reach with hands and arms, and to stoop, kneel, crouch, or crawl. The employee must occasionally lift and / or move up to 25 pounds. Specific vision abilities required by this job include close vision and peripheral vision. The travel up to 75% depending on business needs.
COMPENSATION PACKAGE
