Demo

Sales Director

BALFOUR SENIOR CARE
Littleton, CO Full Time
POSTED ON 1/19/2025
AVAILABLE BEFORE 4/19/2025

Job Description

Job Description

We are seeking talented and team-oriented associates to join our Balfour – Littleton community where we offer senior living accommodations just a few miles away from historic downtown Littleton, CO. We encourage you to join our team as we deliver exceptional service and care to our residents.

Why work for Balfour?

  • Healthcare coverage for eligible employees (immediate coverage!)
  • 401k with matching
  • Shift differential for evenings and overnight shifts
  • Generous paid time off (PTO) plan
  • Tuition Reimbursement Program
  • Professional development opportunities
  • Employee Referral Bonus
  • Employee Resident Referral Bonus Program

SCHEDULE - Full time

Position Summary :

As the Director, Sales, you will actively manage relationships with prospective residents and their families utilizing a team relationship selling approach. By maintaining a thorough knowledge of Balfour’s continuum of products and services, as well as competitor information, market conditions, and through the use of our customer relations management database, you will meet and exceed monthly and annual sales and occupancy goals.

Responsibilities :

  • Work with the Executive Director(s) and the VP, Sales and Marketing to develop and implement an effective sales and marketing plan.
  • Supports Executive Director(s) in the daily leadership of the sales team to meet or exceed monthly company / community sales standards and expectations.
  • Partner with Executive Director(s) to lead daily sales meetings in alignment with Sherpa’s team planning meeting guidelines. Leads effective strategy discussions for follow up on prospective residents.
  • Coach, manage, and develop sales / leasing team to meet performance expectations. Provide feedback to ensure best practices are being utilized and team is successful at achieving sales goals.
  • Respond to telephone inquiries, remotely and in real time where possible, and conduct walk-in and scheduled tours with prospective residents or interested parties. This may require after hours availability to ensure responses are timely.
  • Spends significant time in the “sales zone” managing proactive outreach and responsiveness to potential residents and influencers, doing home visits, executing creative follow up, purposefully planning for each interaction, etc.
  • Spends some time in the “outreach zone” managing proactive outreach and responsiveness to professional referral resources reinforcing Balfour’s brand and awareness opportunities for their client referrals.
  • Accurately maintain the community’s database by collecting and entering information about inquiries and recording consistent and appropriate follow up communication with inquiries and prospective residents.
  • Develop and maintain relationships with potential referral sources and conduct on-going field visits.
  • Qualify all current and potential referral sources, effectively matching our services to their needs, thus maximizing referral potential.
  • Research and maintain current information on local competition and new services and competitors entering the marketplace. As requested, gather specific market / competitive information and report findings to VP, Sales and Marketing and the Executive Director(s).
  • Ensures accurate tracking of move-ins, move-outs, transfers, and quantity vs. quality of referral activity, helps team determine appropriate follow up actions.
  • Communicates with the Executive Director(s) to ensure that the community, including all available apartments, model apartments, common areas and grounds are staged, marketable and presentable.
  • Attend and participate in core Balfour sales training events and maximize techniques to grow census / revenue.
  • Provide opportunities for greater community members and prospects to visit and tour the community by promoting appropriate special events.
  • May perform other duties as assigned.
  • Qualifications :

  • Experience in senior living, including assisted living and memory care environments preferred
  • Bachelor's degree or equivalent experience and education preferred
  • Background in sales or leasing in the health care or senior living industry preferred
  • Creative and "out of the box" thinker
  • Expertise in “relationship selling” and a demonstrated ability to close
  • Experience with motivational interviewing techniques preferred
  • Must demonstrate competence in the following areas :
  • Ability to connect and build trust with clients and their circle of influences

  • Ability to understand and manage emotions arising from client situations
  • Ability to guide clients toward solutions
  • Experience in a customer service-oriented setting
  • Demonstrated ability to lead and work in a team environment
  • Ability to show sincerity and empathy
  • Effective verbal and written communication skills are required, including the ability to communicate openly, honestly and responsibly with others
  • Ability to read, speak, and understand the English language
  • Ability to work nights, weekends and holidays required
  • Proficient in Microsoft Outlook, Word, Excel, and PowerPoint
  • Must possess a current driver's license
  • ABOUT BALFOUR SENIOR LIVING : Founded in 1997, Balfour Senior Living has received national and international recognition for the quality of its exterior architecture and its elegant interior design marked by the use of a vibrant color palette and a diverse collection of fine art. Since the first community opened in 1999, Balfour has grown to include ten communities with new projects on the horizon. From our inception, Balfour Senior Living has sought to be the most admired senior living company in the United States.

    Balfour Senior Living is an Equal Opportunity Employer (EOE)

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