What are the responsibilities and job description for the Brand Manager position at BioTalent?
My Client is a Global S&P 100 organization.
This is a 3 month contract paying $95 - $105 with a chance to go perm.
Roles and responsibilities:
1. Revenue Growth Management Deep dive - Strategy and execution.
2. Masterbrand Commercialization support – working with agency teams to ensure flawless execution of PR and influencer activities (as well as oversight for owned channels).
3. Strategic plans for how to build consumable hygiene regimen opportunities better in market through commercial innovation and merchandising vehicles.
4. Quality team excellence – Brand steward within the quality team.
5. Ad Hoc - Innovation support –places where brand input needed in workshopping, etc.
Requirements:
• Individual contributor with comprehensive knowledge in specific area; knowledge base acquired from several years of experience in particular area
• CPG experience and previously worked on fast moving consumable good
• Global Marketing experience is essential
The Job role in more depth:
Category Management & Optimization
ï‚· Leads the development & implementation of best-in-class process for the development of Category Foundations
ï‚· Partners with Cluster & Regional Brand Marketing to design & deliver a competitive product portfolio based on the Brand Foundation Tools for assigned product category
ï‚· Partners with Regional Brand Marketing to track product competitiveness scorecards to ensure consistent delivery of product PODs & POPs Innovation / Renovation / Claims
ï‚· Develops a long term vision for the category & appropriate 5 year innovation / multi-region renovation plans to drive growth in local markets
ï‚· Partners with Global R&D & Global Customer Marketing to develop Front end Innovation projects based on key trends
ï‚· Partners with Global Customer Marketing to build an integrated product / promise / channel innovation & multi-region renovation calendar that will drive growth for assigned category
ï‚· Partners with Global Product Supply to plan for & optimize long-term capacity & asset utilization based on Category growth plans
ï‚· Leads market segment development for the company globally by creating a clear vision to consistently differentiate the companies outreach across all Clusters
Salary : $95 - $105
