What are the responsibilities and job description for the Copywriter position at Blue Interactive Agency?
Blue Interactive Agency is an innovative and forward-thinking internet marketing company located in Fort Lauderdale, FL. Our mission is to empower our clients by providing comprehensive internet marketing solutions at competitive prices. As our client's strategic online partner, we specialize in various areas such as online marketing data analysis, project management, search engine optimization, social media marketing, and more.
We are seeking a talented and creative Copywriter to join our team. As a Copywriter at Blue Interactive Agency, you will be responsible for producing engaging, persuasive, and high-quality content across a variety of platforms. You will collaborate with marketing, design, and product teams to craft compelling messaging that aligns with our brand voice and objectives. Your work will play a key role in driving traffic, engagement, and conversions.
- Write clear, concise, and persuasive copy for websites, email campaigns, blogs, social media, ads, and other marketing materials.
- Develop and maintain a consistent brand voice across all communication channels.
- Collaborate with designers, marketers, and other stakeholders to ensure copy aligns with visual elements and campaign goals.
- Edit and proofread copy to ensure it is free of errors and adheres to brand guidelines.
- Conduct thorough research on industry-related topics to produce accurate and engaging content.
- Optimize copy for SEO purposes where needed, including keyword integration and on-page optimization.
- Publish and manage content on WordPress.
- Stay updated on industry trends, best practices, and competitors to continuously refine content strategies.
- Work within deadlines to deliver high-quality content that meets client and internal expectations.
- Proven experience as a Copywriter, Content Writer, or similar role.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Strong understanding of SEO principles and how to apply them in content.
- Ability to adapt writing style to various audiences and platforms.
- Creative mindset with the ability to think outside the box and deliver fresh, innovative ideas.
- Strong research skills to produce accurate and compelling content.
- Familiarity with content management systems (CMS) such as WordPress is required.
- Ability to work independently and collaboratively in a fast-paced environment.
- Degree in English, Journalism, Marketing, or related field is preferred but not required.
- Experience with copywriting for digital marketing, including email marketing and social media.
- Familiarity with basic HTML and web writing best practices.
- Knowledge of Google Analytics, content performance metrics, and A/B testing.
- Basic understanding of user experience (UX) and conversion rate optimization (CRO).
- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- Collaborative and dynamic work environment.
- If you are passionate about storytelling, skilled in crafting engaging content, and ready to make an impact, we encourage you to apply!
Salary : $40,000 - $55,000