Demo

Community Marketing Director

Briarwoodrehab
Needham, MA Full Time
POSTED ON 1/16/2025
AVAILABLE BEFORE 4/12/2025

Join our team at

Briarwood Rehabilitation and Healthcare Center

as a Community Marketing Director!

Ready to apply Before you do, make sure to read all the details pertaining to this job in the description below.Same Day Pay!

Responsibilities for Community Marketing Director :

Cultivates relationships with community organizations that yield referrals and admissions.

Represents center in community at targeted events.

Facilitates and holds a minimum of two monthly targeted community events.

Analyzes referral and admission trends to determine weekly outreach and monthly sales planning goals.

Leads and coordinates monthly support groups that align with center specialty focuses.

Drafts and executes a Community monthly business plan.

Identifies and coordinates advertising opportunities for the community.

Leads team in identification of opportunities to showcase center services, community engagement, testimonials, and consumer satisfaction on social media channels.

Maintains an active LinkedIn presence in representation of center services, community engagement, etc.

Meets and exceeds budgeted census expectations from Community Contacts (i.e., Assisted Living, Home Care, Geriatric Care Managers, etc.).

Maintains networking base in the community through health fairs, job fairs, trade shows, business organizations, and local association meetings as requested.

Works in tandem with Admissions Director in the development of community marketing plan.

Acts as a liaison with Agencies on Aging and Care Managers (i.e., community-based Senior assistance programs).

Follows up and communicates with potential clients / applicants on a regular basis until they have converted.

Participates in evening and weekend events as needed.

Always maintains confidentiality of all applicants / employees / clients / residents.

Responsible for social media updates, pictures, promoting events, and obtaining reviews.

Other duties as assigned.

Qualifications for Community Marketing Director :

Minimum 2 years in a related Admissions or Business Development position within long-term care or a related healthcare setting.

College Degree preferred.

Sales experience, particularly in health care services, products, or pharmaceuticals is desirable.

Familiarity with long-term care and / or health care services useful.

Previous health care community relations experience.

Must have a strong sense of urgency, self-motivation, and goal orientation.

Ability to work flexible hours, as admission / marketing responsibilities may dictate.

Benefits for Community Marketing Director :

Tuition reimbursement.

Employee referral bonus.

Health, vision, and dental benefits.

401(k) with match.

Employee engagement and culture committee.

Company sponsored life insurance.

Employee assistance program (EAP) resources.

Join our team at Briarwood Rehabilitation and Healthcare Center, and come see why we stand out from the rest. Briarwood is a beautiful and updated skilled nursing facility with warm and friendly staff. Join a company that admires, cares, appreciates, and values their employees!

Here, you'll be part of a collaborative and dedicated team that prioritizes professional growth, work-life balance, and a culture of appreciation. If you're passionate about providing exceptional care in a warm, inclusive setting, we would love for you to grow your career with us.

Proudly supported by Marquis Health Consulting Services

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