What are the responsibilities and job description for the Director of Sales and Marketing for Central Amusement International position at Central Amusement International Inc.?
About the Opportunity:
We are seeking a highly motivated and results-driven Director of Sales and Marketing to join our team at Central Amusement International Inc. (CAI). As a key member of our management team, you will be responsible for developing and executing innovative sales programs and comprehensive marketing plans that meet and exceed attendance goals in the park.
Your Key Responsibilities:
- Develop and execute successful sales and marketing strategies that drive revenue growth and attendance.
- Analyze and communicate results and trends of sales-based market research.
- Provide insight to the management team in regards to market penetration, attendance planning, pricing strategies, and business development.
- Assist management in budget preparation, sales forecasting, and marketing campaigns execution.
The Skills You'll Need:
- Strong data-driven decision-making skills, with experience in market research, sales forecasting, and ROI analysis.
- Ability to identify consumer trends, market opportunities, and competitive positioning to inform marketing initiatives.
- Hands-on experience with CRM systems, email marketing platforms, and analytics tools.