What are the responsibilities and job description for the Communication and Marketing Manager position at City of Cookeville?
Job description statements are intended to describe the general nature and level of work being performed by employees assigned to this job title; not an exhaustive list of all responsibilities, duties, and skills required; and subject to change, as approved by the City Manager.
Job Summary
Employees in this class are under administrative direction of the City Manager. Work is performed in public relations, marketing, and community engagement projects. Responsibilities require a high degree of emotional intelligence in the day-to-day work, decision making, and problem solving.
Examples of work performed: Maintains City social media communications and accounts in conjunction with individual City departments; manages and creates City website content including the posting of articles, pages, photographs, videos, events, media, and related materials; develops articles and edits content for newspapers, journals, and digital media platforms; prepares and writes applicable news releases; produce videos (film, direct and edit) promoting the City; fields and directs responses to media-related inquiries; responds to non-personnel related public information requests in a timely and consistent manner with State of Tennessee and City policies and procedures; serves as liaison to various civic organizations; serves as City's representative when requested to do so at civic functions and special events; implements community engagement programs and special projects as directed by the City Manager; coordinates special City events; provides suggestions, advice, and support to City Manager and department heads; performs related work as required.
Required Knowledge and Abilities
Knowledge of media operations and public relations functions
Knowledge of writing and editing skills necessary to prepare public relations materials
Knowledge of Microsoft Office Suite, web analytics and various social media applications
Knowledge of publishing/design software and pertinent specialty software
Knowledge of professional applications of research and writing skills
Knowledge of social media platforms and management
Ability to gain thorough knowledge of City services and departmental programs
Ability to present information clearly and concisely to various audiences
Ability to communicate effectively both orally and in writing
Ability to establish and maintain an effective working relationship with the public and co-workers
Ability to manage highly confidential information with appropriate discretion
Qualifications
Bachelor's degree from an accredited college or university with a major in journalism, communications, marketing, political science, or related field required. At least two years of experience in journalism or public relations is also required. Must possess a valid Tennessee driver's license.
Essential Functions
This position includes sedentary as well as non-sedentary functions. Tasks include those associated with the use of office-related tools, such as computers and peripherals. Other tasks may require navigating locations, including outdoors and possibly in inclement weather in order to produce work material; frequently communicating via telephone, email, and other electronic/digital devices and platforms; attending functions outside of standard business hours; and preparing/providing public speaking engagements to a variety of groups and organizations, including City Council.
Full Time Benefits Summary
Medical
Dental
Vision
Paid Life Insurance
Health Savings Account
Flexible Spending Account
Voluntary Benefits
Pension and 401k Retirement Savings
Paid Holidays
Paid Sick time
City of Cookeville is an Equal Opportunity Employer. Hiring decisions are administered without regard to race, color, creed, religion, sex, pregnancy, sexual orientation, gender identity, age, national origin, ancestry, disability, veteran status, genetic information, or any other basis protected by applicable federal, state or local law.
Reasonable Accommodations
Qualified individuals with known disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws. If you need a reasonable accommodation for any part of the application process, please contact the Human Resources department at (931) 520-5289.
Must be able to pass limited background check.