What are the responsibilities and job description for the Marketing Analyst position at Collabera?
Job Details:
Job Summary:
The Marketing Analyst / Marketing Project Manager will be responsible for executing regional programs and content aligned to strategic initiatives. This role requires a detail-oriented individual with strong project management skills, capable of coordinating with various stakeholders to ensure seamless execution of marketing activities and events.
Key Responsibilities:
Qualifications:
Key Competencies:
Tittle :: Marketing Analyst / Marketing Project Manager
Location :: Milpitas, CA (onsite)
Duration :: 12 Months
Pay rate :: $45 - 50/hr
Job Summary:
The Marketing Analyst / Marketing Project Manager will be responsible for executing regional programs and content aligned to strategic initiatives. This role requires a detail-oriented individual with strong project management skills, capable of coordinating with various stakeholders to ensure seamless execution of marketing activities and events.
Key Responsibilities:
- Plan and drive audience acquisition through various channels, including marketing direct, regional sales, partners, SDRs, and external agencies.
- Liaise with the central marketing team and other business entity marketing teams to broaden reach of target ICPs and amplify marketing activations.
- Manage lead import and scrubbing processes to ensure data accuracy and quality.
- Track account engagement across different stages of the customer journey, providing regular updates and insights.
- Build and maintain positive relationship and communication with security and portfolio sales in region to align dynamic business priorities.
- Coordinate and manage customer activations, working with Marketing Operations to create registration pages, implement and automate workflows and ensure a consistent experience for customers across channels.
- Collaborate with external agencies to execute marketing activations, events, and other promotional activities.
Maintain strong relationships with internal teams (sales, marketing, digital) and external partners to drive successful program execution.
Qualifications:
- Our ideal candidate will have 5 years of professional marketing experience in the technology industry (preferably in large MNC)
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Demonstrated ability to manage multiple projects simultaneously and meet tight deadlines.
- Strong internal communication skills, problem solver, ability to collaborate and work under pressure in a fast-paced matrixed organization
- Need to have a can-do attitude and tenacity to drive recruitment for program success
- Comfortable collaborating with global / regional / local colleagues as part of a physical or virtual team
- Self-motivated, can empower and influence others and can operate with a high degree of autonomy.
- Proficient in English
Key Competencies:
- Project Management: Strong ability to plan, execute, and oversee marketing projects from start to finish.
- Detail-Oriented: Meticulous attention to detail to ensure the accuracy and quality of marketing activities.
- Analytical Skills: Ability to analyze campaign performance data and make data-driven decisions.
- Communication: Strong verbal and written communication skills, with the ability to effectively coordinate with various stakeholders.
- Problem-Solving: Proactive approach to identifying and resolving issues that may arise during program execution.
Salary : $45 - $50
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