What are the responsibilities and job description for the Director Product Marketing B2B Channel position at Culver Careers (CulverCareers.com)?
About the Company - $1B International technology manufacture. Our products help people stay safe and connected. We are building a global research & development product hub in California. The US product hub will spearhead global research and development for next-gen technology products.
About the Role - Director/Sr.Product Marketing Manager- Business Networking /Physical Security products
Responsibilities -
- Direct comprehensive market research initiatives, conduct competitive analysis, and lead sophisticated customer segmentation efforts to inform product positioning, refine go-to-market strategies, and maximize brand relevance across key target audiences.
- Execute the Go-To-Market launches for new solutions, products and feature releases.
- Act as a product marketing advisor in internal and external product communications including training, sales pitch, industry shows, media conference, influencer collaboration.
- Lead initiatives to incorporate cutting-edge strategies and best practices into marketing operations to maintain a competitive edge.
Qualifications -
- BA/BS degree in marketing, network engineer, or a related field required; MBA or other advanced degrees preferred, particularly with a focus on marketing strategy or product management.
- 8 years of progressive experience in product marketing, growth marketing, with a proven track record in the business networking or related industry.
- Extensive experience and understanding of business networking hardware industry and /or Physical Security.
- Other industries/Products Wireless Wifi, Video /Key less Access, VOIP, IT related industry for unify communications.
- Must have expereince with vetical Markets B2B SMB, Hospitality, Education, Multi-Dwelling units, Internet Service Provider and Enterprise level clients
- Strong technical understanding of the product and solutions and effectively translate technology features into partner and business benefits.
Required Skills -Product marketing expereince in networking hardware infrastructure and/or physical security products.
Preferred Skills -Marketing to B2B and Channel Partners, VAR, MSP,
Pay range and compensation package - Salary range: $130,000 - $210,000 Bonus Excellent Paid Benefits
Equal Opportunity Statement -We have invested almost 1 B in building a global Reasearch & Developemnt product center in California. Unlimited career and growth opportunity.
Recruiter Nadine Reedus
Sr. Director Recruiting
Culver Careers Top 1% of Recruiters – North America
Salary : $130,000 - $210,000
