What are the responsibilities and job description for the B2B Channel Product Marketing Lead position at Culver Careers (CulverCareers)?
About the Company
Culver Careers, a top-tier international technology manufacturer, seeks a talented product marketing manager to join our team in California. We're building a global research & development product hub that will spearhead global research and development for next-gen technology products.
Job Responsibilities
The successful candidate will be responsible for directing comprehensive market research initiatives, conducting competitive analysis, and leading sophisticated customer segmentation efforts to inform product positioning and refine go-to-market strategies.
Key Qualifications
- BA/BS degree in marketing, network engineering, or a related field required; MBA or other advanced degrees preferred, particularly with a focus on marketing strategy or product management.
- 8 years of progressive experience in product marketing, growth marketing, with a proven track record in the business networking or related industry.
- Extensive experience and understanding of business networking hardware industry and/or physical security.
- Must have experience working with vertical markets B2B SMB, Hospitality, Education, Multi-Dwelling units, Internet Service Provider, and Enterprise-level clients.
- Strong technical understanding of the product and solutions, effectively translating technology features into partner and business benefits.
Compensation Package
Salary range: $130,000 - $210,000 Bonus Excellent Paid Benefits
Salary : $130,000 - $210,000
