What are the responsibilities and job description for the Lifecycle Marketing Manager position at CyberCoders?
Retention & Lifecycle Marketing Manager
Location: Los Angeles, CA (Hybrid - at least 3 days/week in office)
Salary: $80,000-100,000
We are looking for a Retention & Lifecycle Marketing Manager to join our team and lead customer engagement efforts across email, SMS, direct mail, and other integrated marketing channels. This role will focus on developing and optimizing lifecycle strategies to increase customer retention, maximize lifetime value, and drive business growth.
The ideal candidate has a strong background in performance marketing, is comfortable working with data to inform decision-making, and can effectively collaborate with cross-functional teams.
What You'll Do
Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:
madeline.griffin@cybercoders.com
For this position, you must be currently authorized to work in the United States without the need for sponsorship for a non-immigrant visa.
CyberCoders will consider for Employment in the City of Los Angeles qualified Applicants with Criminal Histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance.
This job was first posted by CyberCoders on 03/25/2025 and applications will be accepted on an ongoing basis until the position is filled or closed.
CyberCoders is proud to be an Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, status as a crime victim, disability, protected veteran status, or any other characteristic protected by law. CyberCoders will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. CyberCoders is committed to working with and providing reasonable accommodation to individuals with physical and mental disabilities. If you need special assistance or an accommodation while seeking employment, please contact a member of our Human Resources team to make arrangements.
Location: Los Angeles, CA (Hybrid - at least 3 days/week in office)
Salary: $80,000-100,000
We are looking for a Retention & Lifecycle Marketing Manager to join our team and lead customer engagement efforts across email, SMS, direct mail, and other integrated marketing channels. This role will focus on developing and optimizing lifecycle strategies to increase customer retention, maximize lifetime value, and drive business growth.
The ideal candidate has a strong background in performance marketing, is comfortable working with data to inform decision-making, and can effectively collaborate with cross-functional teams.
What You'll Do
- Retention & Lifecycle Strategy - Develop and execute strategies to increase customer retention, repeat purchases, and engagement through personalized, data-driven campaigns.
- Email, SMS & Direct Mail Campaigns - Plan, execute, and optimize marketing campaigns that enhance customer experience, increase conversions, and improve key performance metrics.
- Customer Insights & Data Analysis - Analyze customer data to extract insights, build segmentation strategies, and continuously refine retention efforts.
- Cross-Channel Collaboration - Work closely with brand, creative, web development, and performance marketing teams to align messaging and optimize customer touchpoints.
- Testing & Optimization - Implement A/B testing strategies, experiment with messaging, and refine campaigns for maximum effectiveness.
- 2 years of experience in retention, email, or customer marketing, with a performance-driven focus (CPG subscription experience a plus).
- Proven track record of managing lifecycle marketing programs, driving retention, and improving key performance metrics.
- Expertise in platforms like Klaviyo, Attentive, Shopify Plus, ReCharge, Direct Mail, and Rebuy (or similar).
- Strong analytical mindset with experience in A/B testing, segmentation, and campaign optimization.
- Proactive, scrappy, and excited to roll up your sleeves in a startup environment.
- Excellent project management, communication, and collaboration skills.
Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:
madeline.griffin@cybercoders.com
- Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : AG18-1846212 -- in the email subject line for your application to be considered.***
For this position, you must be currently authorized to work in the United States without the need for sponsorship for a non-immigrant visa.
CyberCoders will consider for Employment in the City of Los Angeles qualified Applicants with Criminal Histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance.
This job was first posted by CyberCoders on 03/25/2025 and applications will be accepted on an ongoing basis until the position is filled or closed.
CyberCoders is proud to be an Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, status as a crime victim, disability, protected veteran status, or any other characteristic protected by law. CyberCoders will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. CyberCoders is committed to working with and providing reasonable accommodation to individuals with physical and mental disabilities. If you need special assistance or an accommodation while seeking employment, please contact a member of our Human Resources team to make arrangements.
Salary : $80,000 - $100,000
