Content Manager

Come help us CHANGE the dental industry by INNOVATION. Our solutions reduce production waste by introducing ergonomic and efficient dental office designs, utility and design patented equipment, and by educating dental teams. Design Ergonomics serves clients nationwide and is the best in the dental health industry. Our incredible customers have become our loyal fans for over 25 years and continue to lean on us for knowledge throughout their careers. We are experts in reducing dental production waste, and therefore reduce mental and physical stress known to be an occupational hazard in dentistry. A healthier workplace culture can serve their patients to the next level- we believe this is the way healthcare should be.

Dr. David Ahearn is the humble and passionate dentist who is the sole owner of two businesses that coexist together: Design Ergonomics and Perfect Smiles. He was a sought out local Dentist/ founder of Perfect Smiles in Westport and Seekonk, MA. As a full time practicing dentist, he knew that he had to change how he was practicing to reduce mental and physical stress that is related to dentistry. He and his close engineer friend, started Design Ergonomics in the late 1990’s. They have developed over 100 products together and are still adding to the list today.

Our team has a great retention rate which includes Marketing, Research & Development, Customer Service, Sales Support, Architectural Design, Interior Designers, Fabrication, Finance, Operations, Manufacturing, and over 40 dental team members.

Dr. David Ahearn owns two well managed dental offices called Perfect Smiles located in Westport and Seekonk, MA that have won The Best Dental Clinic award for all of Southcoast in 2022 and also in 2023. The office serves as a testing site for new equipment and concepts for Design Ergonomics development.

Offices from around the country visit Perfect Smiles to learn our solutions firsthand. They are proud community sponsors of many local sports teams and support community events in local towns and overseas in a dental clinic that Dr. Ahearn and our team built for the underserved community of the Dominican Republic.

We have the best team in the South Coast area and are looking for someone like you who understands that success is the result of great teamwork! Our clients, much like our own dental team, become so popular in their communities that many of them are able to extend their passions to do mission work overseas, and give back to their communities. Be a part of our close team culture and help us create business strategies that can continue to expand our reach in a growing industry.

CONTENT MANAGER:

The content manager is the company storyteller and must be empathetic toward the pain points of the client through the process of dental office design projects.

EDUCATION REQUIREMENTS:

Bachelor's degree in English, journalism, public relations, or related communications field preferred. Equivalent experience is also accepted.

POSITION RESPONSIBILITIES:

• Publication of three or more new pieces of content, be it text (blog articles), video, or audio (podcasts).
• Interviewing internal subject matter experts for content.
• Company email marketing efforts, including newsletters and automated workflows.
• Ownership of all analytics and reporting for content marketing efforts.
• Search engine optimization (SEO) efforts for website and content.
• Social media for community engagement and long-term content promotion.
• Premium content production, including ebooks, white papers, webinars, etc.
• Creating landing pages and conversion opportunities for lead generation.
• General website updates and enhancements, e.g., new pages and calls-to-action placement.
• Professional development and continued education in relevant areas (e.g., HubSpot certifications, AI tools, data analytics, etc.).

SPECIFIC SKILLS REQUIRED:

• Impeccable writing and editorial skills, with an outstanding command of the English language.
• An understanding of common editorial style guides, e.g., AP Style, Chicago Manual of Style, etc.
• Training as a print or broadcast journalist is a bonus. Great at telling a story using words, images, or audio, and an understanding of how to create content that draws an audience.
• The ability to think like an educator, intuitively understanding what our clients and potential clients need to know and how they want to consume it.
• A passion for new technology tools and usage of those tools within your own blogs and social media outreach.
• Clear articulation of the business goal behind the creation of a piece (or series) of content.
• Project management skills to manage editorial schedules and deadlines.
• Familiarity with principles of marketing.
• Incredible people skills.
• Experience using AI tools to speed up the creation process

MEASURING SUCCESS:

The content manager will be measured on the continual improvement of client nurturing and retention through storytelling, as well as the increase in new prospects through the consistent development and deployment of content.

• Measurable growth across organically sourced traffic and leads.
• Sales/revenue growth, with a clear connection between content and ROI.
• Support and empower the sales team with sales-enablement content they need to close deals faster.
• More qualified lead conversions as a result of the content being created.
• Marked increases in keyword rankings for relevant topics in search.
• Growth in social media community and engagement

Job Type: Full-time

Pay: $70,000.00 - $88,000.00 per year

Benefits:

• Dental insurance
• Flexible schedule
• Health insurance
• Life insurance
• Paid time off
• Parental leave
• Tuition reimbursement
• Vision insurance

Schedule:

• Monday to Friday

Work Location: In person

Salary : $70,000 - $88,000