E-Commerce Merchandising Specialist

Diesel has long been a leading pioneer in denim and casual fashion, known for moving outside and ahead of trends in its industry. While retaining always its DNA, in recent years Diesel has evolved into the world of premium casual wear, becoming a true alternative to the established luxury market. Diesel is a truly worldwide organization. It is present in more than 80 countries with 5,000 points of sale, including more than 400 company owned stores.

Overview:

The E-Commerce Merchandising Specialist will oversee and manage the online catalog & website experience, optimizing the conversion and the customer journey and ensuring smooth day-to-day management of our website.

This role requires a strategic thinker with hands-on expertise in e-commerce and analytics to grow our brand and online sales.

This role will support all aspects of e-commerce, digital marketing, and customer experience to drive revenue growth, enhance Diesel's presence in North America, and ensure seamless integration between online and offline channels.

The Online E-Commerce Merchandising Specialist will partner very closely with Global Headquarters on the e-commerce strategy and growth plan for the local market, including merchandising and user experience.

Responsibilities:

Website Management:

• Daily management of on-site activities, primarily focusing on catalog management. Other key activities are related to PLP creation, product sorting, filters, navigation menu, internal search, and homepage updates;
• Ensure alignment of on-site activities with brand objectives and the global editorial calendar, constantly optimizing collections and product categories to enhance the shopping experience;
• Curate Visual Merchandising activities for diesel.com, taking into account delivery, seasonal trends, collections performances, and inventory levels;
• Partner with buying & merchandising teams to ensure that the right products and initiatives are correctly promoted;
• Coordination of main promotional initiatives;
• Internal Search engine optimization to increase CR
• Collaborate with marketing, CRM, IT, and UX/UI teams to ensure implementation of merchandising tools, also supporting on-site testing activities and UAT phases;
  
  

Digital Marketing:

• Collaborate with the marketing team to ensure alignment with broader company goals.
• Partner with the merchandising team & CRM team to improve email marketing performance through PLP creation and product selection to be displayed
  
  

Customer Experience:

• Ensure an excellent online shopping experience for customers.
• Address customer feedback and implement improvements to meet their needs.
  
  

Reporting & Analytics:

• Monitor and report on website performance, sales, and marketing efforts.
• Use data to inform strategic decisions and identify growth opportunities.
• Perform quality assurance for the site daily, which includes searching for issues such as bugs
  
  

Qualifications:

The ideal candidate will be a service-oriented, self-starting, proactive, highly responsible, and organized go-getter with an enthusiastic attitude.

• 3 years of experience in an eCommerce Marketing role (negotiable for this temp role)
• Knowledge of online business development tactics, e-commerce trends and competitive landscape for the US market
• Understanding of website platform technologies and main e-commerce tools;
• Proficient knowledge of SFCC Commerce Cloud;
• Good knowledge of the Office package, especially Excel and PowerPoint;
• Familiarity with Adobe Analytics tool and Algolia would be a plus;
• Experience with A/B testing and data-driven decision-making;
• Aptitude to generate new ideas with recommended implementation solutions.
• Extreme attention-to-detail and ability to manage multiple projects & tasks simultaneously.
• Strong reasoning skills and an aptitude for problem solving.
• Proven ability to interact & collaborate across multiple disciplines in-order to accomplish a common goal.
• Ability to exercise independent discretion and make decisions in a time-sensitive environment with minimal or no supervision.
• Strong organizational, project management and analytical skills
• Experience with forging strong and highly collaborative relationships across departments and local/international teams, with the ability to influence business decisions.
• Excellent written/verbal communication and presentation skills.
• Applicants must be legally authorized to work in the United States at the time of application and be able to provide proof of employment eligibility upon request. Employment is contingent upon the successful verification of this authorization in compliance with federal immigration laws.
  
  

Salary range: $66-70k

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