What are the responsibilities and job description for the Paid Social Media Strategist position at Direct Agents?
Direct Agents is seeking an experienced, Paid Media Strategist eager to fast track their career and become a thought leader in the industry. The ideal candidate is a results-oriented problem solver with a passion for data-driven performance marketing and a desire to achieve and exceed client goals.
THE ROLE
As a Paid Media Strategist, you will serve as a key client experience team member and partner with clients on both a strategic and tactical level. You will provide support in relationship management, integrated digital marketing, and marketing strategy to help drive critical success for clients' businesses.
- Act as one of the main points of contact for assigned client accounts
- Develop a deep understanding of each client's business, industry, and competition
- Lead the media strategy and planning process
- Work with paid media execution teams to guide media optimization and implement experimentation strategy
- Interpret results from various analytics sources to ensure clients' goals are being met and identify areas for improvement
- Lead weekly / bi-weekly client status calls, quarterly business reviews, and other client meetings
- Advance relationships with clients and identify account growth opportunities
- Bring strategic and innovative ideas to client engagements based on client goals and understanding cross-channel marketing dynamics
- QA all client-facing deliverables
- Overseeing account and specialist teams on a project and client basis
DESIRED BACKGROUND
This role is based in our NYC office and you must reside or be willing to relocate within commuting distance of the office for this role.
CLIENTS WE'VE WORKED WITH INCLUDE
Marvel, NBA, NYSE, WacoalCW, Morgan Stanley, and more
WHY DIRECT AGENTS
We believe that personal success comes from the hard work that you put in. We skip the politics and bureaucracy and empower you to directly impact the speed of your growth. Below is just some of what sets us apart and the opportunities you'll have to thrive :
Certified Minority Owned Business : We are one of the few agencies to be 48% BIPOC across the agency and 38% of senior leadership. Additionally, we celebrate our 60% Female representation, 40% of senior leadership.
Access to Cutting-Edge Practices : Stay at the forefront of the industry with forward-thinking practices across major technology platforms like Google AI search, Meta, TikTok, and Amazon
Future Forward AI : Future proof your career with access to AI research and best practices for AI powered Data analysis, efficiency and custom AI Chatbots
Personalized Career Development : Receive tailored support for your professional journey, including direct access to executive leaders who are invested in your success
Continuous Learning Opportunities : Engage in a variety of internal and external training programs and conferences covering technical skills, professional growth, leadership and management
Fast Paced Growth that speaks for itself with a 12 month average time to promotion and 9 month average time to compensation change with a standard to review annually.
OUR AWARD-WINNING PEOPLE FIRST CULTURE
7x Winner of Crain's Best Places to Work (2018 - present)
Most Dedicated to Employee Growth finalist in Digiday's Work Life Awards
ESSENTIALS AND PERKS
Bi-annual bonus pay based on company and individual performance
One Medical, Talkspace, KindBody, and Health Advocate
PTO : 15 - 24 days / year depending on seniority and tenure
Our 'Acceleration Hub' is our new NYC HQ located on 5th Ave in the heart of the Flatiron District
If you're looking for a new role with space to directly influence the business and company culture, apply today!
Salary : $85,000 - $95,000
