Outreach & Sales Director

We are looking for a Senior Living Sales and Outreach Director to help assist in crafting and implementing a marketing plan aimed at maintaining full occupancy for our Oak Meadows building in Oakdale, MN.  This role will be based primarily in the senior living building/community and significant time is dedicated to working with external referral resources. 

• Full Time, 80 hours per two week pay period, Salaried. 
• Day with some early evening's; flexibility required for tours, move-in paperwork, events.
• Weekend manager rotation as well as potential needs for tours and family visits after hours. 
• Full Benefits (paid time off, medical, dental, tuition reimbursement, matching retirement monies. wellness reimbursement program)  https://www.ebenezercares.org/benefits.html

Welcome to Oak Meadows, located in beautiful Oakdale!  From our spectacular campus to our dedicated staff, we are committed to delivering excellent care, engaging activities, and a strong community for our residents.

Ebenezer is proud to be voted 2024 Star Tribune Top Work Place, and has received this honor fifteen years in a row. We're an established organization with over 100 years of excellent service and an outstanding rate of growth. When you come to work at an Ebenezer community, we strive to support your growth, honor your strengths and empower you to make a difference in the lives of others.

Establishes and supports a sales and marketing plan aimed at full occupancy: 

• Works with corporate marketing department to design and coordinate marketing & sales plans/initiatives  
• Develops and maintains effective, on-going relationships with external referral resources 
• Creates and maintains system for generating new leads 
• Follows Ebenezer Sales System guidelines 
• Ensures that marketing materials are current and available 
• Obtains and analyzes competitive pricing and market area trend information as it relates to the senior housing community  
• In conjunction with the Executive Director and Corporate Marketing Consultant, develops and maintains marketing budgets  
• Schedules and conducts tours 
• Makes recommendations for web content and changes 
• Implements pre-closings and closings of unit sales 
• Maintains data base on current residents 
• Maintains current Occupancy Reporting requirements 
• Manages wait list 

Promotes positive customer relations: 

• Provides guidance and resources to residents/tenants/families with their transition into and out of their home 
• Creates and maintains positive on-going relationships with customers including prospects, residents, families and professionals 
• Develops and maintains database of contacts, up-to-date records, and tracking per community requirements 
• Builds awareness about community with referral sources and other groups 
• Assists residents/tenants with their transition into and out of their home 

Serves as resource to residents/tenants and families seeking information: 

• Prepares or obtains materials from community resources and program files 
• Identifies and works with community resources to provide information and educational sessions  
• Organizes referral events, i.e. CEUs, seminars, hosting referral and community events 

Performs other duties as assigned and directed.

Required:

• Bachelor’s Degree in Marketing/Communications or equivalent experience
• Minimum Three Years –successful occupancy development experience 

Preferred:

• Aging Services of MN Sales and Marketing certificate
• Senior living or related experience