What are the responsibilities and job description for the Sr. Director, Marketing Technology position at Elevate Digital?
Job Summary :
Do not wait to apply after reading this description a high application volume is expected for this opportunity.
As the Senior Director of Marketing Technology, you will spearhead the development and execution of cutting-edge marketing technology strategies that enhance customer engagement and drive business growth. Your role focuses on leveraging technology to optimize our marketing efforts and improve the consumer experience across all digital and physical touchpoints.
Key Responsibilities :
- Develop and implement a comprehensive marketing technology strategy that aligns with the company’s goals and market dynamics.
- Lead the integration and utilization of marketing technologies such as CRM systems, data analytics platforms, content management, commerce solutions and digital marketing tools.
- Oversee the marketing technology team, providing guidance, and mentorship while fostering an environment of innovation and high performance.
- Collaborate with business leaders, IT, sales, and marketing departments to ensure a seamless flow of data and consistent customer experiences.
- Manage vendor relationships, ensuring that contracts and performance metrics meet the strategic needs of the business.
- Stay abreast of new trends and technologies in the marketing tech landscape, recommending and driving adoption of innovations that can provide competitive advantage.
- Define and monitor key performance indicators (KPIs) such as system adoption rates, campaign ROI, and customer engagement levels to evaluate the effectiveness of marketing technologies.
Qualifications :
Skills :
What We Offer :
J-18808-Ljbffr
