Marketing Manager - Federal Marketing Services Job at Fashion Institute of Desig

At HDR, our employee-owners are fully engaged in creating a welcoming environment where each of us is valued and respected, a place where everyone is empowered to bring their authentic selves and novel ideas to work every day. As we work to weave diversity, equity, and inclusion into our work and foster a sense of belonging throughout the company and within our communities, we constantly ask ourselves : What is our impact on the world?

Each and every role throughout our organization makes a difference in our ability to change the world for the better. Read further to learn how you could help make great things possible not only in your community but around the world.

HDR seeks an experienced and driven Marketing Manager to lead, coordinate, manage, and facilitate all aspects of our marketing pursuit and capture planning, and proposal development activities in collaboration with client managers, program managers, and other dynamic team members to respond to internal and external activities that enhance HDR’s competitive position resulting in the capture of new contracts for our Federal Program.

In the role of Federal Marketing Services Manager, we'll count on you to :

• Retain, develop, and supervise proposal and marketing employees, as assigned.
• Manage workload demands of proposal managers and marketing staff.
• Train and mentor employees on business development and marketing best practices.
• Lead pursuit teams in creating and implementing effective win strategies (capture planning).
• Ensure the go / no-go decision process is applied in accordance with HDR’s Matrix of Authority.
• Develop and manage proposal schedules and confirm compliance.
• Lead quality reviews of proposal and interview materials.
• Prepare responses to government RFPs, RFQs, and TORNS for A / E / C services including SF330s.
• Engage the appropriate marketing and technical services resources in pursuit teams.
• Manage the proposal process from start to finish; apply marketing best practices to improve the quality and efficiency of response.
• Oversee and develop strategy, storyboarding, and message development for marketing information, presentations, emerging technical areas, client briefings, and external and internal communications in support of practice.
• Facilitate pursuit teams to develop persuasive proposals and interview materials.
• Coach interview teams to be effective at delivering key messages during interview presentations.
• Facilitate debriefs to identify improvement opportunities and to measure overall competitiveness.
• Collaborate with Client Development Leads and Client Services Leads to develop and implement client plans, including long-term strategies to capture market share, to support the area and practice leadership.
• Support the development of annual and long-term strategic plans within established company direction and goals, including creating growth initiatives and prioritizing strategic investments.
• Implement key growth initiatives and investments as defined in annual and long-term strategic plans.
• Manage client relationship management and financial systems to inform reporting metrics and dashboards.
• Work with the proposal team to deconstruct proposal contents and capture the material in the firm’s database upon submission.
• Track and communicate client / industry trends in types of work, funding, priorities, and future direction. Provide and oversee secondary research related to competition and contract.
• Develop business relationships with teaming partners.
• Lead participation activities for industry conferences and awards and provide strategy and oversee event budgets.
• Plan and fulfill conference sponsorship benefits, as needed.
• Implement strategies to elevate HDR’s brand and technical talent with industry associations.
• Actively participate in professional associations to elevate HDR’s brand in target markets.
• Create marketing collateral to support business development efforts.
• Direct content marketing campaigns and engaging digital content to strengthen our brand, increase our visibility, and showcase our thought leaders.
• Identify candidates to fill management, technical, business development and marketing positions.
• Manage the development of engaging internal communications content (announcements, presentations, videos, webinars).

Preferred Qualifications

Required Qualifications

What We Believe

HDR is our company. Together, we build on each other's life experiences and perspectives to make great things possible every day. This shapes our collaborative culture, encourages organizational trust and connects us closer to the clients and communities we serve.

Our Commitment

As employee owners, we all have a role in creating an inclusive environment where each of us is welcomed, valued, respected and empowered to bring our authentic selves to work every day.

Our eight Employee Network Groups (Asian Pacific, Black, Hispanic / Latino(a), LGBTQ , People with Disabilities, Veterans, Women, Young Professionals) help create a sense of belonging and foster a supportive environment where everyone is empowered to engage and contribute. Each group has an executive sponsor and is open to all employees.

Primary Location

Schedule

Full-time

Employee Status

Regular

Business Class : Military Planning

Job Posting

Feb 18, 2025

At HDR, we are committed to the principles of employment equity.

We are an Affirmative Action and Equal Opportunity Employer. We consider all qualified applicants, regardless of criminal histories, arrest, and conviction records.

Ready to learn more? Let's work together to make great things possible.

We design solutions to the world's greatest challenges. We're always looking for great talent to join our global teams.

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