What are the responsibilities and job description for the Channel Marketing Director, Club position at Ferrero?
Job Location: Parsippany
Company Description
Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.
About the Role:
The Channel Marketing Director, Club will be responsible for being the “Chief of Staff” for the Field Sales team, providing analytical insights, identifying opportunities for growth, and for creating presentations to support the initiatives of the company. This role is the main liaison between the HQ internal cross-functional Ferrero teams and the Club Team and Broker agencies. They will also be responsible for creating scorecards to monitor and analyze sales performance on key brand priorities and identify category trends.
The position is located in our Parsippany, N.J. office, and will report to the VP of Club.
Main Responsibilities:
Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.
Diversity Statement
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.
Ferrero N.A. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetic
Company Description
Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 40,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.
About the Role:
The Channel Marketing Director, Club will be responsible for being the “Chief of Staff” for the Field Sales team, providing analytical insights, identifying opportunities for growth, and for creating presentations to support the initiatives of the company. This role is the main liaison between the HQ internal cross-functional Ferrero teams and the Club Team and Broker agencies. They will also be responsible for creating scorecards to monitor and analyze sales performance on key brand priorities and identify category trends.
The position is located in our Parsippany, N.J. office, and will report to the VP of Club.
Main Responsibilities:
- Manage the annual planning / Session business reviews with Club Team and internal x-functional team
- Deliver volume, Net Sales, trade rate targets across the channel and manage tracking
- Drive accountability with Field Sales team and internal teams to deliver top KPI / PPA priorities for Club
- Create business reviews, line reviews, new product launch presentations and seasonal presentations for our Club customers (Costco, Sam’s Club, BJ’s) and the leadership team
- Facilitate and lead weekly / monthly team meetings with Club Team and Trade Marketing partners
- Co-develop the channel strategy with VP for rolling 3-year periods
- Analyze post promotional events, promotional effectiveness, distribution opportunities, assortment recommendations and seasonal sell through
- Develop innovative scorecards to analyze business performance & complete ad hoc requests for SLT/ELT
- Coordinate scorecards across all Customer global geographies.
- Provide actionable insights on performance, trends and opportunities to the team
- Provide supporting material and recommendations for the planning process
- Analyze trade spend compared to sales performance and targets
- Develop and maintain relationships with cross functional teams and broker partners
- Utilize data sources to analyze the data and create compelling sales stories
- Bachelor’s Degree in business, M.B.A. is a plus
- 5 years of CPG experience
- Forecasting and Trade management experience
- Direct Sales Account management with regional or national retailers
- Knowledge of IRI, ACN, ShopperSights, Spectra, Retail Link and RSI,
- Strong analytical, and critical thinking skills
- Detail oriented with solid planning and organizational skills
- Ability to manage multiple projects in a proactive and timely manner
- Ability to generate positive relationships and foster a team environment
- Good communication skills, including strong writing and presentation skills
- Proficiency in the Microsoft Office Suite
- Ability to travel occasionally
Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.
Diversity Statement
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.
Ferrero N.A. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetic
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