Content Producer – Adventures in Odyssey

The Content Producer – Adventures in Odyssey position exists to plan, create, publish, and promote omni-channel digital content on the Adventures in Odyssey websites, social media channels and email cultivation tracks. The Adventures in Odyssey technology platform provides opportunities for gamification and other innovative technologies to build and sustain member engagement through imaginative, creative digital content, including written articles, blogs, product descriptions, video, audio, photography, and social media posts. This position ensures that all digital content is on brand, on message, and drives agreed upon outcomes. Implements best practices, workflows, tools, and templates to maximize the efficiency and effectiveness of the publishing process.   Essential Duties/Responsibilities:   Writes, produces, edits, and uploads multimedia content for publication on Adventures in Odyssey websites, apps, and social media channels   Experience with multiple platforms, including but not limited to: WordPress content management system; Instagram; Facebook; YouTube; Pinterest   Works with Adventures in Odyssey marketing team to gain a clear understanding of the target audience, including demographics and psychographics, online behaviors, and preferences   Demonstrated ability to create content targeting specific end-user/audience in specific contexts   Ensures target metrics are met for campaigns, website, and social media traffic   Monitors and optimizes performance to meet growth and engagement goals   Maintains editorial and tone standards; oversees proofreading procedures and edits copy; assists in evaluating finalized copy for compliance with orthodoxy, policies, style, and tone   Drives innovation in the content space as best practices change   Demonstrated ability to develop content for social media channels including YouTube, Instagram and Facebook, and monitor/report on key channel metrics   Optimizes content to maximize engagement within each channel   Collaborates with ministry social media team to maintain standards and work within the ministry’s environment   Other Duties/Responsibilities:   Performs other duties, including but not limited to duties as assigned, some of which may include the development and creation of a variety of copyrightable works (e.g., printed pieces, photography, video, music, etc.) for distribution in all media and formats (such as television, radio, internet, DVD and digital) on a world-wide basis, all of which will be for the benefit of Focus on the Family   Working Environment/Physical Requirements:   Office environment   May be required to travel 10-15% of the year   JOB QUALIFICATIONS/REQUIREMENTS Character/Spiritual:   Exemplifies Ephesians 5:1-2, “Therefore be imitators of God as dear children and walk in love, as Christ also has loved us and given Himself for us...” Pursues the Great Commission given by Jesus Christ in Matthew 28:19-20, “Go therefore and make disciples of all the nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit, teaching them to observe all things that I have commanded you; and lo, I am with you always, even to the end of the age.” Is a consistent witness for Jesus Christ; maintains a courteous, Christ-like attitude in dealing with people within and outside of Focus; adheres to the Standard of Moral Conduct and Statement of Faith; upholds Focus on the Family's ministry in prayer Prays personally for Focus on the Family’s staff and constituents and may occasionally lead in a public prayer Engages in Christian ministry Demonstrates behaviors aligned with FOF core values   Personal Characteristics:   Approaches projects from an interdependent philosophy. Must be a creative thinker, strong work ethic, able to collaborate with others. Can professionally represent FOTF to outside parties   Knowledge/Experience:   Bachelor’s Degree in Marketing, Communications, Advertising, or business-related experience   3-5 years of experience in digital content development   Computer proficiency in a variety of Windows-based software and other SaaS systems   Knowledge of digital and social media communication tools and platforms   Salesforce Social Studio or Marketing Cloud experience a benefit   Prior experience with Word Press is a plus   Experience experimenting/testing across new and existing channels including social media and digital communications is a plus but not required.   Understanding of the sales funnel is a plus   Skills, Abilities, and Special Talents/Gifts:   Creative in thinking, planning, and writing   Ability to apply imaginative approaches to ideas   Deadline driven with ability to pivot, flex and manage multiple projects and functions   High Emotional Intelligence (assessment may be given)   Attention to detail and accuracy   Rational, systematic, and creative approach to problem solving   Ability to bring a positive approach to the marketing culture   Stewardship Requirements:   Ability to remain within budget assigned for projects, recognizing stewardship responsibility of donor resources   Salary Range: $50,429 to $59,569/yr.   Focus on the Family puts a high value on our team members and offers a unique benefit package.   Employees scheduled for 30 hours or more per week are eligible for:   Medical Plan Dental Plan Life Insurance Disability Insurance Flexible Spending Accounts   Employees scheduled for 20 hours or more per week are eligible for:   Legal Shield/ID Shield AFLAC Retirement Plan Vacation Time Sick Time Holidays Service Awards   Note: This is a summary and should not be construed as future promises to continue to provide benefits as outlined above. For complete and definitive language, refer to the governing plan documents.   *Temporary employees are not eligible for benefits.

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