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Lead, Sales Enablement

Freshworks
Boston, MA Full Time
POSTED ON 4/3/2025 CLOSED ON 4/10/2025

What are the responsibilities and job description for the Lead, Sales Enablement position at Freshworks?

Freshworks makes it fast and easy for businesses to delight their customers and employees. We do this by taking a fresh approach to building and delivering software that is affordable, quick to implement, and designed for the end user. Headquartered in San Mateo, California, Freshworks has a global team operating from 13 global locations to serve more than 70,000 companies -- from startups to public companies - that rely on Freshworks software-as-a-service to enable a better customer experience (CRM, CX) and employee experience (ITSM).

Freshworks' cloud-based software suite includes Freshdesk (omni-channel customer support), Freshsales (sales automation), Freshmarketer (marketing automation), Freshservice (IT service desk), Freshchat (AI-powered bots), supported by Neo, our underlying platform of shared services.

Freshworks is featured in global national press including CNBC, Forbes, Fortune, Bloomberg and has been a BuiltIn Best Place to work in San Francisco and Denver for the last 3 years. Our customer ratings have earned Freshworks products TrustRadius Top Rated Software ratings and G2 Best of Awards for Best Feature Set, Best Value for the Price and Best Relationship.



Job Description

Freshworks is looking for a Sales Enablement Lead to develop and deliver effective enablement programs, collaborate with stakeholders, and deliver training to empower the Americas Field (AE/AM) and Business Development (BD) teams to achieve their goals. The ideal candidate will have a strong track record of success in sales and product enablement, with experience delivering training, developing content, optimizing sales processes, and hands-on experience in direct selling roles.

Key Responsibilities:

  • Develop and deliver engaging and informative sales training programs, both in-person and virtually, that align with the overall sales strategy and goals
  • Regularly communicate with the field to gather feedback, assess needs, and ensure the sales enablement program meets the evolving requirements of the sales team
  • Collaborate with marketing, product, and enablement partner teams to create high-quality sales collateral, presentations, and playbooks that effectively communicate product value propositions and sales messaging
  • Work closely with sales leadership to identify training needs and develop customized training plans for sales teams
  • Develop and implement training programs that empower sales managers with the skills and knowledge needed to effectively coach and lead their teams
  • Provide ongoing support and resources to sales managers, ensuring they are equipped to reinforce best practices, drive team performance, and address individual development needs
  • Assess the effectiveness of training programs and make recommendations for improvement

Please note this is a hybrid role with onsite expectations of 3x/week (Tue - Thur) from our Greater Boston Area Office



Qualifications

  • 5 years of combined experience in enablement and sales, preferably in a technology or SaaS company
  • Extremely strong delivery skills, both in-person and virtually
  • Excellent communication and interpersonal skills
  • Ability to stay organized and manage multiple projects simultaneously
  • Strong analytical and problem-solving skills
  • Ability to work independently and collaboratively in a fast-paced environment
  • A proactive and adaptable mindset with a commitment to continuous improvement
  • Bachelor's degree in business, marketing, or a related field; additional certifications in training and development are a plus

Additional Information

This role is based in the Greater Boston Area, and the expected base salary range for this position is as shown below. The actual base pay is dependent upon a variety of job-related factors such as professional background, training, work experience, business needs, and market demand. Therefore, in some circumstances, the actual salary could fall outside of this expected range. This pay range is subject to change and may be modified in the future. This role is also eligible for a target bonus.

Compensation Package:

$108,600 - $155,000 Base Salary

At Freshworks, we are creating a global workplace that enables everyone to find their true potential, purpose, and passion irrespective of their background, gender, race, sexual orientation, religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant, richer work environment that advances the goals of our employees, communities and the business.

Salary : $108,600 - $155,000

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