What are the responsibilities and job description for the Social Media Coordinator Job at Furnitureland South, Inc in Jamestown position at Furnitureland South, Inc?
Jamestown Campus
Jamestown, NC 272821550, USA
Description
Please attach a list of any social media accounts that you manage for professional review.
Essential Functions & Responsibilities
- Social Media Management
- Own and manage all social media channels (e.g., Instagram, Facebook, Pinterest, TikTok, LinkedIn, and Twitter) to grow brand awareness and engagement.
- Execute both organic and paid social media strategies that align with business goals, including e-commerce promotion.
- Develop and maintain a social media content calendar to ensure consistent and engaging posts.
- Utilize social media management platforms to schedule, monitor, and analyze posts and campaigns.
- Content Creation and Storytelling
- Capture organic content that communicates the Furnitureland South experience, including live coverage of events and in-store moments.
- Collaborate with the creative team to produce visually appealing content such as photos, videos, reels, and stories.
- Craft compelling captions and posts that resonate with the target audience and reflect the brand's voice.
- Monitor and respond to comments, messages, and reviews to foster community engagement and maintain a positive brand image.
- Address customer inquiries and escalate concerns when necessary to ensure a seamless experience.
- Campaign Strategy and Analytics
- Plan and execute paid social campaigns, including ad creation, audience targeting, and budget management.
- Track and analyze performance metrics across platforms, providing actionable insights to optimize campaigns and improve ROI.
- Stay informed about social media trends and emerging platforms to ensure Furnitureland South remains an industry leader.
- Collaboration and Teamwork
- Partner with the marketing team to align social media strategies with broader campaigns and initiatives.
- Work cross-functionally with e-commerce, sales, and creative teams to ensure cohesive messaging and execution.
- Collaborate on creative brainstorming sessions to develop innovative ideas that highlight Furnitureland South’s offerings.
Required Education & Experience
Working Conditions
This job is an onsite position that operates in a professional environment. This role routinely uses standard office equipment such as laptop computers and smartphones, in addition to other technology as well as tools.
Physical Requirements
While performing the duties of this job, the employee is regularly required to talk or hear. Specific vision abilities required by this job include close vision and ability to adjust focus. This would require the ability to lift files, open filing cabinets and bend or stand on a stool as necessary.
Qualifications
Education
Preferred
Bachelors or better in Communication or related field.
Bachelors or better in Marketing or related field.
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