What are the responsibilities and job description for the Marketing Vice President for Global B2B and B2C Growth position at Get It - Executive?
Job Overview
We are on the lookout for a visionary and results-driven Vice President of Marketing to lead our marketing strategy aimed at fostering significant growth in both B2B and B2C sectors. In this influential role, you will be instrumental in enhancing our brand visibility, generating demand, and nurturing leads within the immigration industry. Your leadership will be crucial in steering our marketing team toward building a globally recognized brand.
Key Responsibilities
This position offers a remarkable opportunity for professional development within an organization that prioritizes creativity, accountability, and initiative. You will be part of a culture that encourages innovation and the exploration of new ideas, allowing you to grow as a leader in the marketing domain.
Company Culture And Values
Join a passionate team dedicated to addressing real-world challenges and empowering families to navigate the immigration landscape with confidence and affordability. Our values reflect a commitment to creativity, experimentation, and accountability, fostering an environment where ownership and flexibility are celebrated.
Networking And Professional Opportunities
This role not only positions you at the forefront of marketing leadership but also provides extensive networking opportunities within the industry. Collaborate with esteemed professionals and build valuable connections that can enhance your career trajectory.
Employment Type: Full-Time
We are on the lookout for a visionary and results-driven Vice President of Marketing to lead our marketing strategy aimed at fostering significant growth in both B2B and B2C sectors. In this influential role, you will be instrumental in enhancing our brand visibility, generating demand, and nurturing leads within the immigration industry. Your leadership will be crucial in steering our marketing team toward building a globally recognized brand.
Key Responsibilities
- Articulate and implement a robust marketing strategy that targets achieving 100% year-over-year growth.
- Spearhead B2C marketing initiatives across various channels including organic, paid, social, community, and in-person engagements to elevate brand awareness.
- Cultivate B2B marketing strategies focused on new customer acquisition through effective demand generation and sales enablement.
- Assemble and mentor a high-performing marketing team, fostering an environment of growth and excellence.
- Utilize data analytics and insights to continuously refine marketing programs and ensure alignment with overarching business goals.
- Collaborate effectively with cross-functional teams including Sales, Customer Success, Product, and Engineering to guarantee a seamless customer experience.
- Position and promote the brand across all marketing platforms, establishing the organization as an industry leader through compelling customer success narratives.
- Demonstrable leadership experience in both B2B and B2C marketing realms.
- Profound understanding of demand generation tactics and customer acquisition strategies.
- Proven ability to build and nurture high-performance marketing teams.
- Expertise in product marketing and strategic positioning.
- Strong analytical skills with a data-driven approach.
- Excellent collaboration and communication capabilities.
- A successful track record of driving revenue growth from \(20M to \)100M.
- Extensive global experience in launching products across diverse markets.
- Relevant background in demand generation, partnerships, sales enhancement, or community engagement.
This position offers a remarkable opportunity for professional development within an organization that prioritizes creativity, accountability, and initiative. You will be part of a culture that encourages innovation and the exploration of new ideas, allowing you to grow as a leader in the marketing domain.
Company Culture And Values
Join a passionate team dedicated to addressing real-world challenges and empowering families to navigate the immigration landscape with confidence and affordability. Our values reflect a commitment to creativity, experimentation, and accountability, fostering an environment where ownership and flexibility are celebrated.
Networking And Professional Opportunities
This role not only positions you at the forefront of marketing leadership but also provides extensive networking opportunities within the industry. Collaborate with esteemed professionals and build valuable connections that can enhance your career trajectory.
Employment Type: Full-Time
