What are the responsibilities and job description for the Remote Vice President of Marketing position at Get It - Executive?
Position : Vice President of Marketing - Remote
Overview
We are in search of a seasoned and innovative Vice President of Marketing to spearhead our global marketing initiatives, brand strategy, and demand generation efforts. This pivotal role will play a significant part in amplifying our brand’s presence and establishing it as a frontrunner in the identity and access management (IAM) solutions sector. You will collaborate with a dynamic team of marketing experts and work closely with cross-functional leaders to foster market growth and enhance revenue.
Key Responsibilities
- Formulate and execute a holistic marketing strategy that aligns with the company’s growth ambitions and market positioning.
- Lead comprehensive market research efforts to grasp customer requirements, competitive dynamics, and evolving trends in IAM, cybersecurity, and managed services.
- Elevate the company’s brand identity as an innovative and reliable managed identity solutions provider.
- Propel brand visibility through public relations, thought leadership, industry events, and strategic partnerships.
- Supervise multi-channel demand generation strategies aimed at lead acquisition, prospect nurturing, and customer conversion optimization.
- Collaborate with solutions and innovation teams to create compelling messaging and value propositions for existing and new offerings.
- Define and implement go-to-market strategies for product launches, ensuring synergy with sales and product development roadmaps.
- Partner with sales teams to equip them with effective tools, resources, and training for enhanced customer engagement.
- Design and execute a channel marketing strategy to bolster strategic alliances and drive partnership growth.
- Lead customer engagement initiatives, including success stories and advocacy programs, to boost retention and overall customer experience.
- Utilize analytics tools to assess campaign effectiveness, ROI, and marketing impact, refining strategies based on data-driven insights.
- Oversee the marketing budget, ensuring optimal resource allocation across campaigns and initiatives while making strategic investment decisions.
- Cultivate and motivate a high-performing marketing team, promoting a culture of collaboration and continuous professional development.
Required Skills
Qualifications
Career Growth Opportunities
This role offers significant potential for professional advancement and skill enhancement within a company committed to innovative marketing strategies and impactful business outcomes.
Company Culture And Values
We celebrate a collaborative and growth-oriented culture that prioritizes professional development and values diversity, equity, and inclusion. Our initiatives ensure that all employees feel appreciated and empowered, reflecting our commitment to a thriving workplace.
Networking And Professional Opportunities
Engage with a network of industry professionals and thought leaders, fostering opportunities for collaboration and skill enhancement through our comprehensive professional development programs.
Employment Type : Full-Time#J-18808-Ljbffr
