Demo

Lead Digital Marketing for Health & Wellness

Get It - Marketing
Charlotte, NC Full Time
POSTED ON 1/29/2025
AVAILABLE BEFORE 2/27/2025
Job Overview

We are seeking a Dynamic Digital Marketing Lead to join our team in Charlotte, NC, where you will play a pivotal role in enhancing our brand presence in the health, fitness, and wellness sectors. This on-site position is tailored for an individual who possesses a deep-seated passion for health and fitness and is adept at developing innovative marketing strategies. If you are eager to make an impact and grow professionally within a collaborative environment, we invite you to apply.

Key Responsibilities

  • Cultivate and nurture partnerships with ambassadors and trainers who resonate with our brand ethos.
  • Strategically plan and implement compelling marketing campaigns, overseeing each phase from ideation to performance analysis.
  • Collaborate with ambassadors to produce authentic, engaging content that effectively reaches our target demographics.
  • Integrate ambassador-driven initiatives into comprehensive digital marketing strategies encompassing SEO, email outreach, and paid social media.
  • Oversee and enhance the company’s social media strategy, fostering community engagement and interaction.
  • Monitor, assess, and report on campaign performance, delivering insights to optimize future efforts.
  • Collaborate with internal teams, including marketing, sales, and social media, to ensure consistent messaging.
  • Stay informed about industry developments, competitive landscapes, and emerging marketing opportunities.
  • Ensure all marketing initiatives and partnerships adhere to legal and regulatory guidelines.

Required Skills

  • 2-5 years of experience in marketing or digital marketing, especially within the fitness, health, wellness, or athleisure sectors.
  • Demonstrated proficiency in SEO, SEM, email marketing, and social media advertising.
  • A proactive, hands-on approach to managing marketing campaigns from conception through analysis.
  • Strong instincts for social media trends and best practices.
  • An authentic passion for health, fitness, and wellness.
  • Proven track record in relationship building with ambassadors, influencers, and key stakeholders.
  • Creative flair for devising innovative marketing campaigns that yield measurable results.
  • Sharp analytical skills for utilizing data to refine strategies and assess success.
  • Excellent verbal and written communication abilities for effective collaboration.

Qualifications

  • A Bachelor's degree in Marketing, Communications, Business, or a related discipline.

Career Growth Opportunities

We are committed to fostering a culture of continuous professional development, providing access to a learning allowance to support your career aspirations and personal growth. Collaborate across diverse departments and take on new challenges within our dynamic team.

Company Culture And Values

Our organization thrives on a foundation of core values: Passion, Resilience, Integrity, Innovation, Transparency, and Team Spirit. We are dedicated to cultivating an inclusive work environment where every individual feels valued and empowered to succeed.

If you are ready to merge your marketing expertise with your enthusiasm for health and wellness, we encourage you to apply today and embark on an exciting career journey with us.

Employment Type: Full-Time

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