What are the responsibilities and job description for the Marketing Vice President position at Get It - Marketing?
Job Overview
We are seeking a visionary Vice President of Marketing to join our esteemed organization, a leader in the family immigration sector and an advancing force in corporate immigration solutions. Our mission is to provide customer-centric approaches to navigating the complexities of the U.S. immigration system, having successfully assisted over 100,000 individuals on their journey to residency. As a rapidly expanding technology company with a workforce of 350 across the U.S. and the Philippines, we are backed by influential investors and poised for sustained success through both organic developments and strategic acquisitions.
Key Responsibilities
This position offers an exceptional opportunity for professional growth in a dynamic and evolving industry. As the Vice President of Marketing, you will be instrumental in shaping our brand and empowering individuals to navigate the immigration process with confidence, speed, and affordability.
Company Culture and Values
We pride ourselves on fostering an innovative and engaging work environment that values creativity, ownership, accountability, and flexibility. We believe in encouraging our employees to challenge conventional ideas and drive impactful change in the immigration landscape. Our culture is built on collaboration and mutual support, offering a space where talent can thrive.
Networking and Professional Opportunities
Joining our team will provide you with invaluable networking opportunities within the industry and beyond. You will collaborate with a diverse group of professionals, gaining insights and fostering relationships that will enhance your career trajectory. We encourage participation in industry events and continuous learning to further develop your skills.
Compensation And Benefits
Employment Type: Full-Time
We are seeking a visionary Vice President of Marketing to join our esteemed organization, a leader in the family immigration sector and an advancing force in corporate immigration solutions. Our mission is to provide customer-centric approaches to navigating the complexities of the U.S. immigration system, having successfully assisted over 100,000 individuals on their journey to residency. As a rapidly expanding technology company with a workforce of 350 across the U.S. and the Philippines, we are backed by influential investors and poised for sustained success through both organic developments and strategic acquisitions.
Key Responsibilities
- Define and implement a robust marketing strategy aimed at achieving 100% year-over-year growth across B2B and B2C segments.
- Spearhead product marketing and segment positioning to enhance our brand presence in various markets.
- Formulate and execute marketing initiatives encompassing organic, paid, social, community, and in-person outreach in the B2C arena, fostering growth through community engagement.
- Drive demand generation and sales enablement tactics to facilitate new customer acquisition in the B2B space.
- Build, lead, and mentor a high-performing marketing team, ensuring the recruitment of exceptional talent and the design of an effective team structure.
- Utilize data analytics to assess trends, customer behaviors, and market insights, optimizing marketing campaigns accordingly.
- Collaborate with Sales, Customer Success, Product, and Engineering teams to ensure a cohesive and outstanding customer experience.
- Oversee and elevate brand positioning, messaging, and identity across all marketing platforms, enhancing brand awareness through diverse channels.
- Proven expertise in B2B and B2C marketing strategies.
- Strong focus on demand generation, partnerships, and sales enablement.
- Proficiency in product marketing and effective positioning.
- Ability to cultivate and lead high-performing teams.
- Analytical aptitude for optimizing marketing initiatives.
- Familiarity with innovative marketing tools and strategies, including AI-driven solutions.
- Experience in selling to HR functions is advantageous.
- A track record as a marketing executive, successfully driving revenue growth from \(20M to \)100M.
- Demonstrated experience in launching successful products across multiple international markets.
- A strong leader with the ability to build and inspire teams to achieve outstanding performance.
- Excellent communication skills, both written and verbal, with strong analytical and problem-solving capabilities.
This position offers an exceptional opportunity for professional growth in a dynamic and evolving industry. As the Vice President of Marketing, you will be instrumental in shaping our brand and empowering individuals to navigate the immigration process with confidence, speed, and affordability.
Company Culture and Values
We pride ourselves on fostering an innovative and engaging work environment that values creativity, ownership, accountability, and flexibility. We believe in encouraging our employees to challenge conventional ideas and drive impactful change in the immigration landscape. Our culture is built on collaboration and mutual support, offering a space where talent can thrive.
Networking and Professional Opportunities
Joining our team will provide you with invaluable networking opportunities within the industry and beyond. You will collaborate with a diverse group of professionals, gaining insights and fostering relationships that will enhance your career trajectory. We encourage participation in industry events and continuous learning to further develop your skills.
Compensation And Benefits
- Competitive salary commensurate with experience.
- Comprehensive health, dental, and vision insurance.
- Retirement savings plan featuring company matching.
- Generous vacation and paid time off policies.
Employment Type: Full-Time
