Remote Customer Marketing Manager | WFH

Customer Marketing Manager - Remote

Location: Remote (Preferred: Indianapolis, Atlanta, Chicago, or Boston)

Salary Range: \(110,000 - \)140,000 (dependent on experience, skills, and location)

Join Us in Transforming Customer Marketing

We are on the lookout for an experienced Customer Marketing Manager who is driven by a passion for enhancing customer experiences and engagement. This pivotal role offers a unique opportunity to establish and develop a cutting-edge customer marketing function. You will be part of an innovative team committed to improving quality of life through transformative solutions.

As a key member of our Marketing Team, you will report directly to the Chief Marketing Officer and collaborate cross-functionally to design programs aimed at boosting customer adoption, retention, expansion, and advocacy. If you thrive in data-driven environments, excel at storytelling, and are skilled in nurturing relationships, this position is tailored for you.

Key Responsibilities

• Formulate and lead the Customer Marketing strategy.
• Collaborate with senior leaders and cross-functional teams to evaluate current processes and devise strategies that elevate customer engagement and success.
• Create and implement campaigns that target critical business objectives, including adoption, retention, expansion, and advocacy.
• Partner with Customer Success teams to segment clientele, chart their journeys, and execute programs that provide value throughout.
• Work alongside customers to produce case studies, testimonials, and success narratives, ensuring these resources are effectively leveraged across marketing initiatives.
• Collect and analyze customer insights, serving as the advocate for the customer in marketing, sales, and product feedback mechanisms.
• Assist in product launches in conjunction with Product, Product Marketing, and Customer Success teams to enhance the impact of new offerings and feature adoption.
• Monitor key performance indicators, retention metrics, and campaign effectiveness, offering data-driven insights for continual enhancement.
• Promote cross-functional collaboration with Sales, Customer Success, Product, and Marketing teams to foster customer-centric strategies and feedback loops.
  
  

Required Skills

• Minimum of 5 years of experience in Customer Marketing within a B2B SaaS context.
• Demonstrable success in creating and executing customer marketing initiatives that bolster adoption, retention, expansion, and advocacy.
• A strong commitment to delivering superior customer experiences while maintaining a focus on business results.
• Advanced analytical skills with a data-driven mindset.
• Exceptional communication skills with a capacity to build profound relationships with both clients and internal teams.
• A self-motivated individual with a proactive approach to identifying and prioritizing customer engagement opportunities.
• Familiarity with Account-Based Marketing (ABM) is advantageous.
• Proficiency in Salesforce is mandatory; experience with HubSpot and 6Sense is preferred.
• Experience in the MedTech sector is beneficial but not essential.
  
  

Why Join Our Team?

We are a rapidly expanding, remote-first organization committed to making a significant impact. Here's what you can anticipate:

• A collaborative team culture that promotes innovation and support.
• Flexible PTO and paid holidays to ensure a healthy work-life balance.
• Home office stipend to set you up for success.
• Comprehensive benefits package (medical, dental, vision, life, and disability).
• 401(k) with company matching to assist in future financial planning.
• Eligibility for equity programs based on role and tenure.
• Paid parental leave reflecting our commitment to family.
• Professional development allowance dedicated to your career growth.
  
  

Location & Compensation:

This role is fully remote, though candidates situated in or near Indianapolis, Atlanta, Chicago, or Boston are preferred.

Base Salary: \(110,000 - \)140,000 (varies by experience, skills, and location).

Eligible for performance-based incentive compensation and equity.

Diversity, Equity & Inclusion

We are an Equal Opportunity Employer dedicated to fostering an inclusive environment where every individual—regardless of race, color, religion, national origin, age, gender, marital status, disability, veteran status, or sexual orientation—can thrive. Should you require any accommodations during the application process, please let us know.

Ready to redefine Customer Marketing? Apply today!

Employment Type: Full-Time