Remote Marketing Analytics Manager | WFH

Position Title: Marketing Analytics Manager - Remote | Work From Home

Company Overview

Join a leading people-focused organization committed to empowering homeowners by providing innovative home warranty and protection services. Our mission is to enhance the homeownership experience, ensuring customers have peace of mind while protecting critical systems like plumbing, HVAC, appliances, and electrical components. We prioritize diversity, inclusion, and innovation, creating a collaborative environment where every employee’s contributions are valued and respected.

Role Overview

We are seeking a driven Marketing Analytics Manager to be an integral part of our dynamic team. This role is pivotal in advancing business growth through the extraction of actionable insights from marketing initiatives and campaigns. Reporting directly to the Head of Marketing Analytics, you will be engaged in comprehensive campaign and program-level analysis, forecasting, and strategic evaluations.

Key Responsibilities

• Analyze complex marketing data sets to detect trends, resolve issues, and derive actionable insights that will facilitate customer acquisition and enhance revenue.
• Assess the performance of marketing campaigns across varied channels, offering recommendations for optimization and identifying improvement opportunities.
• Develop and execute A/B and multivariate testing strategies to support data-driven marketing initiatives, utilizing advanced experimental design techniques.
• Contribute to long-term strategic planning and facilitate the launch of new partnerships by delivering insightful data-driven recommendations.
• Maintain and update marketing performance reports and forecasts, accurately tracking key performance indicators (KPIs) throughout the campaign lifecycle.
• Juggle multiple projects, prioritize effectively, and meet deadlines while ensuring meticulous attention to detail.
  
  

Required Skills

• Proficient in SQL, Snowflake, and Looker (or similar business intelligence tools).
• Advanced capability in Microsoft Excel.
• Familiarity with Python or R is advantageous.
• Strong analytical and critical thinking skills, with a data-driven approach to problem-solving and the ability to translate analytics into impactful strategies.
• In-depth knowledge of testing methodologies, experimental design, and marketing campaign optimization.
• Excellent team collaboration and communication skills, with the ability to effectively convey insights to senior leadership.
  
  

Qualifications

• Bachelor's degree in marketing, statistics, business, data science, or a related field (or equivalent professional experience); a master's degree is preferred.
• A minimum of 4 years of experience in marketing analytics, specifically supporting large-scale direct mail campaigns with a focus on analytics, modeling, and performance optimization.
  
  

Career Growth Opportunities

We are dedicated to fostering professional development within our team. With our Education Assistance Program, we support and encourage ongoing learning and career advancement.

Company Culture And Values

Our organization thrives on a culture of inclusivity and innovation, where teamwork and collaboration are essential to achieving our mission. We engage employees through regular town halls, recognition programs, and business resource groups, ensuring a vibrant workplace.

Compensation And Benefits

• Competitive base salary ranging from \(96,000 to \)130,000 annually (dependent on experience and qualifications).
• Eligibility for performance-based bonuses and annual incentives.
• Comprehensive health benefits, including medical, dental, and vision insurance, alongside short-term and long-term disability coverage.
• 401(k) retirement plan with a 4% company match.
• Annual retirement contribution equivalent to 5.25% of your salary (up to $7,875).
• Flexible paid time off policy to promote work-life balance.
• Access to numerous wellness programs that cover health, legal, and financial resources.
  
  

Ready to Take the Next Step?

If you are passionate about leveraging data to drive marketing success and looking to join a forward-thinking team, we encourage you to apply today. We look forward to welcoming you aboard!

Equal Opportunity Employer

We are committed to equal opportunity employment, and all hiring decisions are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other protected status.

Employment Type: Full-Time