What are the responsibilities and job description for the Remote Principal Product Marketing Manager | WFH position at Get It - Marketing?
Principal Product Marketing Manager - Remote | WFH
We are an innovative startup poised to transform product-led email marketing specifically for SaaS companies. Utilizing advanced AI and product usage analytics, our platform is designed to facilitate exceptionally personalized communications that foster customer retention, loyalty, and revenue expansion. Supported by a prestigious venture capital firm, we are a dynamic team eager to shape the landscape of intelligent marketing automation.
Career Growth Opportunities
Joining our team presents a remarkable chance to become a foundational member of a high-profile startup, where your insights and contributions will meaningfully influence our product development and corporate trajectory. With significant growth potential, you will have the unique opportunity to help craft our go-to-market strategy and establish our product positioning in an expanding sector.
Company Culture And Values
Our team is characterized by kindness, hard work, and a shared passion for tackling significant challenges. We foster an environment that emphasizes extreme ownership, flexibility, and independence, all while promoting a strong commitment to achieving work-life balance. We believe in the importance of collaboration and creativity, encouraging a setting where innovative ideas can flourish.
Key Responsibilities
Employment Type: Full-Time
We are an innovative startup poised to transform product-led email marketing specifically for SaaS companies. Utilizing advanced AI and product usage analytics, our platform is designed to facilitate exceptionally personalized communications that foster customer retention, loyalty, and revenue expansion. Supported by a prestigious venture capital firm, we are a dynamic team eager to shape the landscape of intelligent marketing automation.
Career Growth Opportunities
Joining our team presents a remarkable chance to become a foundational member of a high-profile startup, where your insights and contributions will meaningfully influence our product development and corporate trajectory. With significant growth potential, you will have the unique opportunity to help craft our go-to-market strategy and establish our product positioning in an expanding sector.
Company Culture And Values
Our team is characterized by kindness, hard work, and a shared passion for tackling significant challenges. We foster an environment that emphasizes extreme ownership, flexibility, and independence, all while promoting a strong commitment to achieving work-life balance. We believe in the importance of collaboration and creativity, encouraging a setting where innovative ideas can flourish.
Key Responsibilities
- Formulate and execute comprehensive go-to-market strategies, encompassing product positioning, messaging, and distribution.
- Serve as the voice of the customer through thorough market research and insights that will guide the product roadmap.
- Collaborate with the CEO to conceptualize, design, and launch inventive marketing campaigns.
- Oversee SEO, content strategy, digital advertising, social media, and other initiatives aimed at growth.
- Forge and maintain productive relationships with external partners to optimize their contributions.
- Define key performance indicators (KPIs) for marketing effectiveness and drive ongoing enhancement.
- As our organization scales, lead the development of a high-performing product marketing team.
- 8 years of marketing experience, with a robust focus on product marketing.
- Proven success in formulating go-to-market strategies for B2B SaaS products.
- Expertise in building, executing, and scaling cross-functional marketing initiatives.
- Strong leadership capabilities, with a focus on team management.
- An entrepreneurial mindset that encourages innovative thinking and creativity.
- Self-driven and capable of working autonomously in a remote setting.
- Exceptional communication skills, with the ability to engage effectively with leadership and cross-functional teams.
- Bonus: Formal training in Product Marketing (e.g., Pragmatic Institute certification) or experience in growth hacking.
- Remote-First Culture - Benefit from a flexible work environment from anywhere.
- Unlimited Paid Time Off - Focus on your well-being with flexible vacation options.
- Competitive Compensation - Enjoy an attractive salary along with equity participation.
- Healthcare Benefits - Access to comprehensive medical, dental, and vision coverage.
- Parental Leave - Generous paid leave for new parents.
- Company Retreats & Home Office Setup - Engage in regular team retreats and receive top-tier Apple equipment to support your remote work.
Employment Type: Full-Time