Demo

Sr. Recruitment Marketing Specialist

Great Clips Inc.
Bloomington, MN Full Time
POSTED ON 1/13/2025
AVAILABLE BEFORE 3/9/2025
 

Great Clips, Inc. is a leader in the salon industry with thousands of salons across North America. We are dedicated to providing exceptional experiences for our customers, and we need a talented Senior Recruitment Marketing Specialist to help us attract the best talent. Join a forward-thinking team where you’ll play a critical role in shaping the future of our recruitment strategy and enhancing our applicant experience.

Your Mission

As a Sr. Recruiting Marketing Specialist, you will support our recruitment marketing efforts, leveraging the power of our applicant tracking system to enhance candidate engagement and streamline hiring. You’ll develop innovative recruitment campaigns and optimize candidate strategies to attract top-tier talent across Great Clips’ network of salons. 

Key responsibilities include: 

  • System administrator for iCIMS which includes managing permissions, API’s, configuration, troubleshooting, end-user support, reporting, etc.
  • Vendor relationship management support [CO1] with iCIMS including product enhancements, compliance, account updates, and business reviews. 
  • Continuously assess the candidate marketing and application process to identify opportunities for simplifying and improving both the visibility and brand equity of Great Clips salons, strengthening our position as the top choice for salon professionals. 
  • Recruitment marketing campaigns: Design and execute regular creative recruitment marketing campaigns targeting the Great Clips Talent Community via email and SMS to continue to keep them engaged. 
  • Vendor relationships: Research and collaborate with external recruitment vendors to create plans aimed at engaging untapped candidate groups.
  • [CO2] Recruitment marketing analytics: Analyze career site, recruitment marketing media and campaigns, and job board metrics to identify opportunities to optimize performance.  
  • Continuously optimize job boards, job search engines, and digital platform strategies to increase applications for salon openings 
  • Design, implement, and report on automated email and SMS workflows for cosmetology and barbering school educators to enhance communication and strengthen relationships with the Great Clips brand. 
  • Support ongoing compliance updates to the Great Clips career site by collaborating with vendors and ensuring continued adherence to compliance standards.
  • Collaborate with recruiting resources to establish strong, transparent communication with Great Clips franchisees, actively gathering feedback and understanding hiring needs
  • Collaborate with internal development teams to optimize and ensure consistent recruiting system performance.
  • Stay on top of industry trends in recruitment marketing and talent acquisition technologies.
  • System administration for other platforms including HR portal, brand portal, internal job posting portal.
  • Ability to listen, earn trust, and accept direct feedback from franchisees while building strong, positive relationships.

Your Expertise

  • The ideal candidate for this role is a mid-career professional with at least 2 years of experience in recruitment marketing or talent acquisition, including expertise in ATS platforms like iCIMS. Their skills in digital marketing, data analytics, vendor management, and campaign optimization, combined with a creative and analytical approach, make them well-suited to drive recruitment strategies and enhance candidate engagement for Great Clips.

Required

  • At least 2 years of experience in recruitment marketing, talent acquisition, or a similar field, with system administration experience in iCIMS or other ATS platforms strongly preferred.
  • Proven expertise in recruitment marketing or candidate engagement strategies.
  • Digital marketing acumen, with experience in job boards and online advertising to attract candidates.
  • Detail-oriented, with strong organizational skills to manage multiple campaigns simultaneously.
  • Analytical mindset with the ability to interpret data, identify trends, and optimize recruitment processes.

Preferred

  • Bachelor’s degree in Marketing, Human Resources, Business, or a related field (or equivalent experience).
  • Proficiency in Microsoft Excel is essential for this role, including advanced functions such as VLOOKUP, pivot tables, data analysis, and formula creation for efficient reporting and data management.
  • Experience in the salon, service-based or franchise industries is a plus.
  • Proficiency in data analytics, reporting tools, and performance tracking platforms.
  • Creative mindset with a passion for both marketing and talent acquisition.

Your Work Environment

This is a hybrid work position requiring a combination of in-office workdays and the option to work from home on the remaining days. Working remotely will require reliable, secure internet. Refer to policy 2-4, In-Office and Flexible Work Policy located in the Employee Handbook for further details.

Beginning in April 2025, employees will be required to work in-office on Tuesdays and Wednesdays. In April 2026, Tuesday, Wednesday, and Thursday will be required in-office days.

Living the Values

We Are Kind

  • Treat others the way you would like to be treated. Be humble, act honorably, and express gratitude. Respect and value everyone’s role in our company’s success.

We Exceed Expectations

  • Innovate; be curious about what’s possible. Be adaptable and eager to respond to challenges. Collaborate and work together to achieve our goals. Strive for greatness and inspire others by your example. Be proactive. Seek continuous improvement.

We Focus on Execution

  • Make decisions with the belief it can be executed in 6,000 salons. Focus on impact of key brand measures. Prioritize on ability to execute quickly.

We Keep it Simple

  • Set clear expectations. Make things easy to understand and execute. Stay focused on what’s most important.

We Listen and Earn Trust

  • Be respectfully honest; react thoughtfully. Respond quickly – 24 hours or less, and remember that personal contact is always best. Be transparent through open communication and candid conversation. Be willing to admit mistakes and fix them. Listen generously: Seek to understand other’s perspectives. Act with integrity. Always. Even when no one will know.

We Make it Fun

  • Smile! Find opportunities to laugh. Celebrate accomplishments and recognize the contributions of others. Approach people and situations with a positive attitude. Build a sense of community where everyone enjoys coming to work every day.

What We Offer

We offer a competitive salary, health benefits, wellness programs, a company-matching 401K and tuition assistance but some perks that set us apart are:

A focus on your development. We want to know what your dreams and aspirations are and hope to find ways of Great Clips helping you along in your journey. Your personalized development plan will create a path for your growth and promotion potential.

A GREAT culture. One of the most frequent compliments you will hear about Great Clips from employees, franchisees and business partners alike is that Great Clips has a GREAT culture. Our belief is that we are strongest together and therefore find it important to have an inclusive, diverse work culture. Though we embrace our differences, we all share in our 6 core values; we are kind, we listen and earn trust, we keep it simple, we focus on execution, we exceed expectations, and WE MAKE IT FUN.

A spirit of ideas and innovation. Here at Great Clips, we have a competitive lead within our industry. Though we hold a strong position, we never stop pushing ourselves forward and continue to look for new ways of delivering a powerful and enduring brand.

About Great Clips

With more than 4,400 franchised salons throughout the United States and Canada, Great Clips is the world’s largest haircutting salon brand. Our salon owners and corporate staff are dedicated to our salon communities with a focus on philanthropic and volunteer activities. Great Clips, Inc. employees are passionate about what we do and our technology team geeks out in finding ways to use technology to make what we do even better.

Great Clips Inc. is an Equal Opportunity Employer that values the strength diversity brings to the workplace. Great Clips Inc. participates in the US E-Verify program. With all new hires, we provide the Social Security Administration and, if applicable, the US Department of Homeland Security with information from each new employee’s Form I-9 to confirm work authorization.   This role is not eligible for immigration sponsorship.


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