Demo

Marketing & Event Specialist

Gryphon Place
Kalamazoo, MI Full Time
POSTED ON 1/20/2025
AVAILABLE BEFORE 4/20/2025

Job Type

Full-time

Description

STATEMENT OF THE JOB

The Marketing & Event Specialists responsible for the marketing and advertising efforts, including digital, print, content writing, and more. This position will also manage major fundraising events. The Marketing & Event Specialist shall have creative energy, an entrepreneurial spirit and be committed to deepening relationships with our audience.

ESSENTIAL FUNCTIONS

  • Market through a justice, equitable, diverse and inclusive lens
  • Write, design, schedule, and monitor dynamic social media content on Facebook, Instagram, and LinkedIn
  • Track marketing strategy statistics and effectiveness
  • Creation and execution of internal and external e-newsletters
  • Ensure all content is consistent with the organization's brand
  • Manage and create targeted communications, including the coordination of writing, editing, creative design, and distribution
  • Support with the development of promotional materials as needed
  • Work with the Director of Marketing & Advancement to develop marketing goals and strategies
  • Maintain the website with updated information
  • Provide marketing support to various departments
  • Write and edit communication materials for the organization
  • Plan and market major fundraising events, including debriefs, post-event surveys, strategic planning, and new creative ideas
  • Manage the organization and distribution of promotional items and materials for events, presentations, and partners
  • Organize, set-up, and attend community outreach events
  • Other duties as assigned

Requirements

QUALIFICATIONS AND EXPERIENCE :

  • Bachelor's degree in marketing, communication, or related field; or an equivalent amount of experience
  • Minimum 2 years of marketing experience
  • Minimum 1 year of event experience
  • Proficient in design programs including Canva and Adobe
  • Must hold a valid Michigan driver's license and have reliable transportation for work purposes and able to lift 40 pounds
  • Ability to work evenings and weekends for outreach and fundraising events as needed
  • KNOWLEDGE / SKILLS / ABILITIES

  • Strong computer and design skills
  • Strong attention to detail
  • Excellent verbal and written communication skills
  • Ability to work evenings / weekends as needed
  • Ability to complete assignments on a deadline
  • Ability to work independently and exercise good judgment
  • PHYSICAL REQUIREMENTS

  • This is largely a sedentary role, and requires the ability to regularly sit, bend, stand, talk, hear and use hands and fingers to operate a computer and telephone. Events require the ability to walk and stand for long periods of time, as well as the ability to lift up to 40 pounds.
  • This job description in no ways states or implies that these are the only duties to be performed by the employee(s) incumbents in this position. Employee(s) will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments.

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