Senior Manager/Director, Strategic Marketing

Select how often (in days) to receive an alert : Senior Manager / Director, Strategic Marketing Date : Jan 14, 2025Location : Houston, TX, US, 77032We are looking for the right people — people who want to innovate, achieve, grow and lead. We attract and retain the best talent by investing in our employees and empowering them to develop themselves and their careers. Experience the challenges, rewards and opportunity of working for one of the world’s largest providers of products and services to the global energy industry.Job Duties and Qualifications As the head of the marketing department for Landmark, the Senior Manager / Director of Marketing plays a critical role in setting the marketing direction of a company. As a pioneer in Petrotechnical cloud software, Landmark is looking for an E&P thought leader to understand market and customer preferences, develop and execute marketing plans, product branding initiatives, digital marketing, and events.Key ResponsibilitiesKey stakeholder in ensuring superior customer experience by understanding and optimizing customer journeyDevelop and implement strategic marketing plansOrchestrate Landmark Innovation Forum and Expo and presence at other industry events such as IMAGE, EAGE, SPE, etc.Direct and oversee the marketing budget including expansion of the marketing teamConduct competitive research and analyze market trendsEmbed learning and customer experiences within DecisionSpace cloud applicationsLead, manage, and hold accountable the marketing teamDrive digital marketing efforts, including SEO / SEM, marketing database, email, social media, and display advertising campaignsEvaluate and enhance product positioning and market presenceCollaborate with other executives to define the company's vision and strategyFoster deeper relationships with partners to showcase the ecosystem and value to customersRequired Skills and ExperienceProven experience as a CMO or similar role leading marketing for large to mid-size software companiesKnowledge of a wide range of marketing techniques and concepts especially in SaaS applicationsStrong analytical skills, comfortable working with large amounts of data and communicating data findingsExcellent leadership and decision-making abilitiesOutstanding communication and interpersonal skillsA deep understanding of the market and marketing trendsEnergy industry exposure and experience is a plusEducational RequirementsSkills are typically acquired through the completion of an undergraduate degree in Marketing, Communications, or Liberal Arts and / or at least 10 years of experience in Marketing, of which at least five should be in the industry. Engineering or science background with MBA is idealCandidates having qualifications that exceed the minimum job requirements will receive consideration for higher-level roles based on (1) their experience, (2) additional job requirements, and / or (3) business needs. Depending on education, experience, and skill level, a variety of job opportunities might be available from the Senior Manager up to the Director LevelHalliburton is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, disability, genetic information, pregnancy, citizenship, marital status, sex / gender, sexual preference / orientation, gender identity, age, veteran status, national origin, or any other status protected by law or regulation.Location3000 N Sam Houston Pkwy E, Houston, Texas, 77032, United StatesRequisition Number : 195221Experience Level : Experienced HireJob Family : Sales & MarketingProduct Service Line : LandmarkFull Time / Part Time : Onsite Full TimeAdditional Locations for this position : Houston, TexasNearest Major Market : HoustonJob Segment : Cloud, Marketing Manager, Marketing MBA, Communications, Marketing Communications, Technology, Marketing#J-18808-Ljbffr