What are the responsibilities and job description for the Field Marketing Manager, Deep Eddy Vodka - Phoenix position at Heaven Hill Distilleries Inc?
Who We Are
Deep Eddy Vodka is on an ambitious journey. We are the fastest growing super-premium vodka in the country and have even more ambitious goals for the future, driven by the quality of our product as well as world-class marketing and sales. We are aiming to continue the development of our Field Marketing capability. Through growth & evolution, our endless pursuit of spreading Deep Eddy Vodka’s purpose to ‘bring people together for carefree good times’ through meaningful consumer connection and sampling programs – executing at major music festivals and cultural moments across the country, as well as a nationwide sampling tour…”
What the Role Is
The Field Marketing Manager, reporting directly to the Regional Field Marketing Manager, will support the implementation of key, strategic initiatives bringing the Deep Eddy Vodka brand to life via regional events, activations & programming.
How You Will Spend Your Time?
- Telling our brand’s story through experiential activations and by bringing people together for carefree, good times
- Driving liquid to lips, a key consumer recruitment and conversion driver
- Integrating Deep Eddy into music, as a key consumer connection moment, through key festival and event activation
- Positioning Deep Eddy as the vodka of choice with influencers, tastemakers, and opinion-leaders
- Primary market focus and travel throughout: AZ CO
- Planning and on-site management of sponsored events – successfully implementing our 360 Marketing strategy wherever possible
- Managing local marketing budgets in real time
Who You Are…
- Strong project management, organization and strategizing skills required.
- Sales and Marketing - Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
- Three (3) years’ experience in a leadership marketing role
- Bachelor’s degree in Marketing, Business Administration or related discipline or may substitute equivalent years’ work-related experience for educational requirements.
Location
This is a field role, based in Metro Phoenix
Benefits
- Paid Vacation
- 11 Paid Holidays
- Health, Dental & Vision eligibility from day one
- FSA/HSA
- 401K match
- EAP
- Maternity/Paternity Leave