What are the responsibilities and job description for the Strategic Advertising Specialist position at Hire Integrated?
OVERVIEW
Are you a results-driven paid media expert ready to take charge of cutting-edge digital advertising campaigns and fuel significant growth?
An innovative and fast-paced company in northwest Miami-Dade County, FL is seeking a dynamic and analytical Strategic Advertising Specialist to join their talented marketing team. In this pivotal role, you'll strategize, execute, and manage high-impact paid digital campaigns across a diverse range of platforms. Your data-driven approach and innovative mindset will be crucial in optimizing performance and achieving ambitious business objectives.
- Compensation: Competitive (DOE) benefits
- Location: Northwest Miami-Dade County, FL
- Job Type: 100% on-site
YOUR IMPACT
- Manage end-to-end paid digital campaigns across diverse platforms, optimizing performance via A/B testing, targeting, and retargeting.
- Develop data-driven strategies and media plans, including budget and bidding, to achieve business goals.
- Ensure precise tracking and measurement, optimizing for lead generation and performance.
- Drive creative collaboration, conduct market analysis for growth, and maintain industry expertise.
- Deliver actionable performance reports to refine campaigns.
YOUR SKILLSET
- 3 years managing multi-platform PPC/social campaigns.
- Expertise in Google Ads, Meta Ads, TikTok Ads, and analytics/tracking tools.
- Proven skills in conversion optimization, SEO/LSA, and strategic campaign development.
- Google Ads certified, with strong analytical, communication, and problem-solving abilities.
- Relevant bachelor’s degree
