Demo

Digital Video Marketing Specialist - 26054

iMPact Business Group
Grand Rapids, MI Full Time
POSTED ON 3/7/2025
AVAILABLE BEFORE 6/7/2025

Job Description

Job Description

If you're passionate about video content and digital marketing, we'd love to hear from you! Apply today and help us create engaging, high-impact video campaigns.

Job Overview

We are seeking a Digital Video Marketing Specialist to create compelling video content that enhances brand awareness, engages audiences, and drives conversions. This role requires a mix of creativity, storytelling, and data-driven decision-making to develop video marketing strategies across various digital platforms.

Key Responsibilities :

  • Plan, create, and edit high-quality video content for digital marketing campaigns, social media, websites, and paid advertising.
  • Develop video strategies to support brand storytelling, product launches, and promotional initiatives.
  • Optimize videos for different platforms (YouTube, Instagram, TikTok, , Facebook, etc.), ensuring best practices for each channel.
  • Manage video production from concept to completion, including scripting, shooting, and post-production editing.
  • Collaborate with marketing, social media, and content teams to align video content with brand messaging and business goals.
  • Utilize motion graphics, animations, and other visual effects to enhance video content.
  • Analyze video performance metrics and optimize content based on engagement, conversion rates, and audience insights.
  • Stay up-to-date with the latest video trends, tools, and best practices to keep content fresh and relevant.
  • Manage video content calendars and ensure timely delivery of marketing assets.

Qualifications & Skills :

  • Experience : 2-5 years in video marketing, digital marketing, or content creation.
  • Technical Skills : Proficiency in video editing software (Adobe Premiere Pro, Final Cut Pro, After Effects, or similar).
  • Content Strategy : Understanding of storytelling, brand positioning, and audience engagement techniques.
  • Social Media Expertise : Experience optimizing video content for various social media platforms.
  • Analytics & Optimization : Familiarity with video analytics tools (YouTube Analytics, Facebook Insights, Google Analytics, etc.).
  • Project Management : Ability to manage multiple projects, meet deadlines, and work in a fast-paced environment.
  • Creativity & Innovation : A strong sense of visual storytelling, creative direction, and digital media trends.
  • Preferred Qualifications :

  • Experience with animation, motion graphics, or live-streaming video.
  • Knowledge of SEO for video content.
  • Background in photography or graphic design is a plus.
  • Understanding of paid video advertising (YouTube Ads, Facebook Ads, TikTok Ads).
  • Hands-on experience with innovative video marketing strategies.
  • Collaborative team culture with room for professional growth.
  • If you're passionate about video content and digital marketing, we'd love to hear from you! Apply today and help us create engaging, high-impact video campaigns.

    Company Description

    Whether you are seeking employment opportunities, or candidates for your open positions, iMPact Business Group is committed to providing our candidates and clients with unparalleled service and results. We leverage 200 years of combined experience to develop Strategic Staffing Solutions that deliver best in class results while reducing overall costs associated with staffing initiatives. Our main focus areas of expertise are Information Technology, Engineering, Finance / Accounting, Business Administration / Process and Project Management.

    Benefits : 401(k) matching

    Comprehensive dental, vision, and health insurance

    Flexible schedule options

    Health savings account

    Life insurance

    Paid time off

    Professional development assistance

    Employee assistance and discount programs

    Referral program

    Retirement plan

    Tuition reimbursement

    iMPact Business Group specializes in providing businesses with professional level Staffing (Contract / Project Staffing, Contingent / Direct Hire and Executive Retained Search). Since our inception, Impact Business Group has grown a recruiting and delivery platform that consistently exceeds our client's expectations. Besides providing you with training and the tools needed to ramp up quickly, we support you with a generous base salary, structured tenure pay increases and an uncapped commissions plan offers you an unlimited earnings potential.

    Experience the difference a results-oriented service organization can provide. Our clients, candidates and employees leverage an uncommon work ethic to deliver uncommon results. The philosophy is simple : integrate Motivated People and companies together - iMPact - the difference!

    Contact us today to learn more :

  • Grand Rapids, Michigan : 616.254.8586
  • Tampa, Florida : 813.463.8850
  • www.impactbusinessgroup.com
  • Chat with us live :
  • Company Description

    Whether you are seeking employment opportunities, or candidates for your open positions, iMPact Business Group is committed to providing our candidates and clients with unparalleled service and results. We leverage 200 years of combined experience to develop Strategic Staffing Solutions that deliver best in class results while reducing overall costs associated with staffing initiatives. Our main focus areas of expertise are Information Technology, Engineering, Finance / Accounting, Business Administration / Process and Project Management. Benefits : 401(k) matching Comprehensive dental, vision, and health insurance Flexible schedule options Health savings account Life insurance Paid time off Professional development assistance Employee assistance and discount programs Referral program Retirement plan Tuition reimbursement iMPact Business Group specializes in providing businesses with professional level Staffing (Contract / Project Staffing, Contingent / Direct Hire and Executive Retained Search). Since our inception, Impact Business Group has grown a recruiting and delivery platform that consistently exceeds our client's expectations. Besides providing you with training and the tools needed to ramp up quickly, we support you with a generous base salary, structured tenure pay increases and an uncapped commissions plan offers you an unlimited earnings potential. Experience the difference a results-oriented service organization can provide. Our clients, candidates and employees leverage an uncommon work ethic to deliver uncommon results. The philosophy is simple : integrate Motivated People and companies together - iMPact - the difference! Contact us today to learn more :

  • Grand Rapids, Michigan : 616.254.8586
  • Tampa, Florida : 813.463.8850
  • www.impactbusinessgroup.com
  • Chat with us live :
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