Marketing Manager

SUMMARY

The Manager, Information Technology – Marketing Communications performs the role of business partner by understanding the business process, identifying opportunities in technology and creating resolutions to business challenges. Additionally, the role provides for on-going support of all mission critical applications and infrastructure supporting these systems. This person will drive day-to-day execution, along with helping to shape the strategic roadmap for the functional area and its critical dependencies.

MAJOR RESPONSIBILITIES

• Manages and develops staff, projects, and IT resources related to our Customer Communications platform
• Implements multiple technology projects from conception to completion.
• Develops innovative ideas and business solutions while making recommendations for projects that support corporate goals.
• Ensures each system is operating at 100% of its scheduled availability.
• Budgets and plans for all future resource requirements.
• Manages outages to include communicating them on a timely basis to appropriate team members, senior level managers and stakeholders.
• Manages the complete functional to technical solutions life cycle.
• Plans, communicates and implements all aspects of the project.
• Provides consultative direction for the evaluation and deployment of technical solutions to business requirements.

ADDITIONAL RESPONSIBILITIES

• Defines and manages both the scope & change management aspects of projects. Ensures the documentation of changes that impact project plan and budget.
• Communicates project status to project stakeholders for approval.
• Identifies, analyzes, manages project related risks and responds appropriately to meet requirements.
• Initiates and disseminates information in a timely fashion at the appropriate level of detail for the target audience.
• Escalates issues and vulnerabilities to appropriate senior managers and stakeholders.
• Develops and manages a budget of approximately $1-4 million.

REQUIRED SKILLS & PERSONAL QUALIFICATIONS

• Demonstrates leadership skills that include taking initiative, motivating, mentoring, relating to others, taking ownership, meeting deadlines. Exhibits positive attitude and superior ethics.
• Excellent communication and presentation skills.
• Ability to organize resources & prioritize assignments with advanced problem-solving skills.
• Capable of working independently, a self-starter who performs initiatives that provide solutions for business requirements.
• Develops and manages to project plans, forecasts & budgets. Presents data clearly, concisely and accurately.
• Analyzes and reports to senior management on project plan, budgets, and projections.
• Proven ability to lead with on-site as well as virtual teams.
• Applies best-practices and business processes to support organizational goals.
• Ability to interact effectively with vendors as well as with staff at all levels of the organization.
• 5 years supporting Marketing Technology platforms.
• 5 years supporting SaaS platforms and working directly with software providers.
• Experience with data platforms (preferably customer data).
• Experience with customer segmentation and analytics.
• Experience with Omnichannel communications.
• Experience with Customer Journey orchestration.
• Experience with Adobe Campaign, Hubspot, SF Marketing Cloud or similar product required.
• Experience with Adobe Experience Cloud preferred but not mandatory.

EDUCATION/EXPERIENCE REQUIREMENTS:

BA/BS degree and 8-10 years of relevant experience. Relevant experience accepted in lieu of degree.

WORK ENVIRONMENT

• Hybrid Role: Remote work 2 days per week (After 90 Days Onboarding)
• Required Travel: 10%-20%