Demo

Group Product Director, Mood - Consumer, Neuroscience

Johnson & Johnson
Titusville, NJ Full Time
POSTED ON 1/25/2025
AVAILABLE BEFORE 3/24/2025

Johnson & Johnson, Innovative Medicine, is currently recruiting for a Group Product Director, Mood Consumer, Neuroscience to be located in Titusville, NJ


At Johnson & Johnson Innovative Medicine, what matters most is helping people live full and healthy lives. We focus on treating, curing and preventing some of the most devastating and complex diseases of our time. And we pursue the most promising science, wherever it might be found. Within Neuroscience Mood, our purpose is to help patients with Major Depressive Disorder when they have had an inadequate response to two antidepressants gain access to SPRAVATO to give them the chance to get back to being themselves again.


We are J&J. Our mission drives us. Our patients inspire us. We collaborate with the world for the health of everyone in it.


The Group Product Director for Mood Consumer will lead a highly capable team composed of dedicated and passionate individuals focused on Consumer and Caregiver Strategies for the Mood franchise within Neuroscience. This leader will be responsible for innovating on Consumer opportunities for SPRAVATO, including how to best communicate and engage with the key patient segments that are appropriate candidates for SPRAVATO.


The role will require close collaboration with the Director of Marketing for Mood, as well as other cross functional area leads and partners in Commercial Insights and Strategy, Medical Affairs, Communications, Copy Approval Committee (CAC), Learning Excellence, Finance, Sales leadership, and Neuroscience Franchise Marketing to develop plans and tactics for the U.S. business.


Key Responsibilities:

  • Lead the development of Consumer strategies and marketing mix to drive patient awareness and ask for SPRAVATO®.
  • Lead DTC campaign strategy, development, and implementation and DTC media planning and investment decisions based on strategic imperatives and in-market performance.
  • Lead and elevate the SPRAVATO digital ecosystem, including the Consumer website, to ensure the best end-user experience to drive patient activation.
  • Lead the expansion of culturally inclusive consumer targeting and marketing tactics to address specific under-served populations.
  • Empower the Consumer team members to develop and deploy Speaker Bureau assets to customize Prof Ed content to address the educational needs in the marketplace.
  • Lead, guide, and coach a team of Marketing professionals and must develop, retain, and motivate direct reports in a fast-paced launch environment.
  • Positive leader and contributor to team and organizational culture
  • Innovative leader who can challenge assumptions and think creatively to solve complex problems with urgency
  • Establish clear Consumer Key Performance Indicators (KPIs) for all aligned strategies and tactics to ensure year-over-year performance growth.
  • Work collaboratively with brand partners to ensure an optimal patient experience for SPRAVATO within certified Treatment Centers.
  • Lead Consumer OPEX budget, including all aspects of media planning and agency spend to ensure we are smartly allocating resources to optimize business impact.

This individual must demonstrate strong leadership presence through influencing with and without authority with high-level management, detailed orientation, and excellent strategic thinking. This position requires extensive interactions with multiple stakeholders.


Qualifications

Qualifications


  • A minimum of a Bachelor's degree is required. Postgraduate qualification, PhD, PharmD, MBA, or other graduate degree is strongly preferred.
  • A minimum of 7 years of relevant business experience. Pharmaceutical and healthcare knowledge are strongly preferred.
  • Prior Consumer/Patient Marketing Experience is required.
  • At least 5 years demonstrated Marketing experience is strongly preferred.
  • Healthcare experience is preferred and prior experience with account management, site of care, market access, or channel marketing is preferred.
  • A demonstrated ability to partner and work with multiple agencies/vendors, manage budgets and projects, cross-functionally, cross-geography, and with cross-company teams of high-level managers and executives is required.
  • Strong verbal, written and executive communication skills are required along with demonstrated presentation skills.
  • An ability to manage multiple demands and priorities on time, lead teams, gain alignment and driving decision making is required.
  • Experience working with customers and translating customer needs to the broader organization
  • Demonstrated ability to formally lead, manage, coach, and develop direct reports is strongly preferred.
  • This position is in Titusville, NJ with mandatory requirement of three days a week in the office and requires up to 25% travel.

The anticipated base pay range for this position is $146,000 to $251,850.

The Company maintains highly competitive, performance-based compensation programs. Under current guidelines, this position is eligible for an annual performance bonus in accordance with the terms of the applicable plan. The annual performance bonus is a cash bonus intended to provide an incentive to achieve annual targeted results by rewarding for individual and the corporation’s performance over a calendar/performance year. Bonuses are awarded at the Company’s discretion on an individual basis.

  • Employees and/or eligible dependents may be eligible to participate in the following Company sponsored employee benefit programs: medical, dental, vision, life insurance, short- and long-term disability, business accident insurance, and group legal insurance.
  • Employees may be eligible to participate in the Company’s consolidated retirement plan (pension) and savings plan (401(k)).
  • This position is eligible to participate in the Company’s long-term incentive program.
  • Employees are eligible for the following time off benefits:
  • Vacation – up to 120 hours per calendar year
  • Sick time - up to 40 hours per calendar year; for employees who reside in the State of Washington – up to 56 hours per calendar year
  • Holiday pay, including Floating Holidays – up to 13 days per calendar year of Work, Personal and Family Time - up to 40 hours per calendar year

Additional information can be found through the link below. https://www.careers.jnj.com/employee-benefits

The compensation and benefits information set forth in this posting applies to candidates hired in the United States. Candidates hired outside the United States will be eligible for compensation and benefits in accordance with their local market.

Johnson & Johnson Family of Companies are equal opportunity employers, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, protected veteran status, disability status, or any other characteristic protected by law.

Salary : $146,000 - $251,850

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