What are the responsibilities and job description for the Senior Marketing Manager, Downstream - Innovation position at Johnson & Johnson?
About the Job
We are seeking a highly experienced Senior Marketing Manager to join our Spine Global Growth Marketing team. This individual will be responsible for driving commercial success for our Spine portfolio through the development and execution of global marketing strategies.
Responsibilities:
- Drive spine strategy as a horizontal resource across the full spine portfolio to enhance the overall effectiveness of Spine's Downstream GGM team
- Lead and develop the Portfolio Effectiveness Downstream Global Growth Marketing team
- Partner with product portfolio teams to improve messaging, process, communication and overall experience that key stakeholders, FSO and customers have with the GGM team
- Drive omnichannel marketing efforts and communication strategies for GGM team
- Drive and own certain launch and portfolio management responsibilities especially pertaining to digital solutions that integrate across spine portfolio (ie Velys Spine)
- Centrally manage key relationships and processes with 3rd party partnerships that enhance the JJMT Spine portfolio (ie sales agency, distribution, preferred partnership)
- Support surgeon and FSO engagement strategy through the lens of society, study group, research and professional education partnership
- Develop sustainable relationships with Worldwide KOL's, Sales, Marketing, and Regional leadership
- Support key portfolio management exercises and process in partnership with key stakeholders where appropriate
- Support efforts to critically examine market dynamics to support strategic and tactical marketing plans through robust customer interaction
- Incorporate DE&I efforts (e.g. Women in Spine) into commercial efforts
Requirements:
- A minimum of a BS/BA degree is required. MBA or other advanced degree preferred
- Candidate must have 10 years total progressive business experience in any of the following areas: Marketing, R&D, Medical Device Sales
- A minimum of 5 years of healthcare experience or medical device experience is preferred
- Proven strong collaboration skills to effectively partner with regional and global business partners
- Ability to effectively lead, manage, and develop a team of marketers
- Strong ability to connect global strategy to commercial execution
- Understanding of business processes involved in operating in the medical devices, robotics and/or digital space
- Key performance areas include communication skills, product management, analytical skills, successful team player and ability to influence others
- Demonstrated ability to build, test, and gain support for strategies
- Demonstrate effective planning and prioritization skills and establishes self as expert and leader for new product development project
- Ability to communicate effectively to inform senior leaders of critical inputs for strategic and organizational implications of issues or decisions
- Proven ability to review data sets and discern trends, anomalies, and opportunities for improvements
- Creative thinking and strong customer centric problem-solving skills
- Strong presentation skills and ability to influence others
- Ability to establish and maintain credibility as a knowledgeable business partner
- Ability to work within a matrix organization and to adapt to a rapidly changing environment
- Should have a track record of career advancement and exceeding expectations
- Ability to travel up to 40%
