What are the responsibilities and job description for the Customer Marketing Campaign Manager - 6sense position at JS Consulting Solutions?
Job Details
Location: 100% Remote (US)
Title: Customer Marketing Campaign Manager (Contract)
Domain: Software
Type: Contract
Interviews:
- 1st round: Phone screen (30 min)
- 2nd round: Interview with Marketing Customer Director & Peer
- Red Flags: Lack of customer marketing experience or revenue-generating roles in the past.
- This role is ideal for a proactive, data-driven marketer who thrives in a collaborative and fast-paced environment.
Position Overview:
A dynamic opportunity for a Customer Marketing Campaign Manager to drive revenue growth through customer marketing initiatives. This role focuses on cross-sell and upsell strategies, leveraging data-driven insights and personalized messaging. This is a 6-month contract with potential for extension or full-time conversion.
Key Responsibilities:
- Develop and execute integrated customer marketing campaigns to drive cross-sell and upsell opportunities.
- Utilize marketing automation platforms like Pardot to build and optimize campaigns across email, webinars, and social media.
- Leverage tools like 6sense for account targeting and personalization.
- Plan and manage webinars and virtual events using ON24 to engage customers effectively.
- Work cross-functionally with Inside Sales, Customer Success, and Solutions Marketing teams to align messaging and goals.
- Monitor, analyze, and report on campaign performance for continuous optimization.
- Qualifications:
- Strong background in B2B marketing, customer marketing, and campaign management.
- Experience with account-based marketing (ABM) strategies.
- Proficiency in Pardot (or similar marketing automation platforms).
- Hands-on experience with ON24 or other webinar platforms.
- Analytical mindset with the ability to interpret data and drive results.
- Strong communication and collaboration skills.
Nice to Have:
Tax industry experience is a huge plus.
Familiarity with 6sense and online advertising strategies.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
