What are the responsibilities and job description for the Product Marketing Manager position at JusticeONE?
About the Role:
We are seeking a highly motivated Product Marketing Manager with 3-5 years of experience in the software industry to join our growing team. This fully remote position offers flexibility while providing opportunities to travel for sales conferences in Georgia, Tennessee, and Texas. You’ll play a pivotal role in driving our product’s market success by creating compelling strategies, messaging, and materials that resonate with our target audience.
Key Responsibilities:
- Product Positioning & Messaging: Develop and articulate clear, differentiated messaging and positioning for our software products based on market research and customer insights.
- Marketing Collateral Creation: Create high-quality sales tools, including presentations, brochures, case studies, and product videos to support the sales team.
- Market Research & Analysis: Stay updated on market trends, competitor activities, and customer needs to inform marketing strategies.
- Sales Enablement: Collaborate with sales teams to provide training, tools, and resources that enable effective selling and customer engagement.
- Go-to-Market Strategies: Plan and execute go-to-market strategies for new product launches or updates, ensuring alignment with cross-functional teams.
- Conference Support: Represent the company at sales conferences in Georgia, Tennessee, and Texas to build brand awareness and gather insights from customers and partners.
- Performance Metrics: Track and analyze the performance of marketing initiatives, providing regular updates and recommendations for improvements.
Qualifications:
- Experience: 3-5 years of product marketing experience in the software industry.
- Education: Bachelor’s degree in marketing, business, or a related field (or equivalent experience).
- Skills:
- Exceptional written and verbal communication skills.
- Strong project management abilities and attention to detail.
- Proficiency in marketing tools and software (e.g., HubSpot, Salesforce, Canva).
- Ability to analyze data and derive actionable insights.
- Travel Flexibility: Willingness to travel to sales conferences in Georgia, Tennessee, and Texas (approximately 20-30% travel).
Preferred Qualifications:
- Experience working in SaaS or B2B software markets.
- Proven success in launching new products or features.
- Familiarity with digital marketing tools and techniques (e.g., SEO, PPC, email campaigns).
What We Offer:
- Competitive salary with the potential of performance-based bonuses.
- Flexible work-from-home environment.
- Paid travel expenses for conferences and company events.
- Professional development and growth opportunities.
- Comprehensive benefits package, including health insurance, PTO, and retirement contributions.
Join us in shaping the future of software innovation while enjoying the freedom of remote work and the excitement of travel.
About Us:
With a proud history spanning nearly 30 years, JusticeONE is a trusted and established company specializing in the development of cutting-edge law enforcement, municipal court, and educational software solutions. As industry leaders, we have continuously evolved our solutions to meet the ever-changing needs of our clients. Join our team and be part of the future of government and financial technology solutions.
