What are the responsibilities and job description for the Product Marketing Manager position at Keyfactor?
About Keyfactor
Our mission is to build a connected society, rooted in trust, with identity-first security for every machine and human. Keyfactor helps organizations move fast to establish digital trust at scale - and then maintain it. With decades of cybersecurity experience, Keyfactor is trusted by more than 1,500 companiesacross the globe. We are proud to continually earn recognition as a Best Place to Work, and we achieve that through our amazing people who cultivate our culture as we grow. We hope you will trust your future with Keyfactor!
Title : Product Marketing Manager
Location : United States; Remote, EST or CST
Experience : Mid-Senior Level
Job Function : Marketing
Employment Type : Full-Time
Industry : Computer and Network Security
About the Team
Our Product Marketing team's mission is to drive growth by delivering strategic customer and market insights, powerful storytelling, and leading go-to-market for our suite of solutions. Product Marketing is a highly strategic and cross-functional role at Keyfactor, partnering closely with Product and Engineering, Sales, Channel, Enablement, Growth and Field Marketing, and Customer Success to name a few. Our team works across the entire product and customer lifecycle, from helping shape the product, to improving customer experience, and driving solution adoption.
Job Summary
We are looking for an experienced and driven product marketer to shape our narrative for target industries and regulatory standards, drive product launches and adoption, and enable sales and marketing teams with value-driven messaging. In this role, you will develop messaging and positioning, craft meaningful content that resonates with specific industries, use cases, and regulations, and engage teams across sales, demand generation, product, and thought leadership to drive overall awareness, pipeline, and revenue across Keyfactor's existing customer base and prospective buyers.
Applicants must hold US citizen or US permanent resident status.
What You'll Do :
- Be a storybuilder : You understand how to craft a powerful narrative that resonates with target buyer personas and industry segments. You have excellent written communication skills.
- Be a storyteller : You have empathy for buyers and users, and you're able to adapt how you communicate to best reach and engage your audience. You have excellent verbal communication skills.
- Keep things organized : You are able to manage highly cross-functional, complex projects and keep various work streams on track.
- Lead with data : You're curiosity-driven and like working with data and insights to proactively identify opportunities and drive impactful results.
- Be ambitious : You are eager to make an impact at Keyfactor. You thrive in a fast-moving and high-growth environment.
- Act as a team player : Collaborate with your fellow product marketers and every other team at Keyfactor in a range of disciplines to execute strategic projects.
Responsibilities :
Minimum Requirements :
Compensation
Salary will be commensurate with experience.
Culture, Career Opportunities and Benefits
We build teams that continually strive to get better than the day before. You will be challenged daily and given opportunities to grow personally and professionally. We balance autonomy and structure to create an entrepreneurial environment to spur creativity and new ideas.
Here are just some of the initiatives that make our culture special :
Our Core Values
Our core values are extremely important to how we run our business and what we look for in every team member :
Trust is paramount.
We deliver security software and solutions where trust and openness are of the highest importance for our customers. We are honest and a trusted partner in every aspect of business.
Customers are core.
We strategize, operate , and execute through a customer-centric view. We prioritize the security interests of our customers, and we act as if their data were our own.
Innovation never stops, it only accelerates.
The speed of change is accelerating. We are committed, through investment and focus, to stay ahead of the innovation curve.
We deliver with agility .
We thrive in high-paced and continually changing environments. We navigate through newly added variables, adjust accordingly, while driving towards our strategic goals.
United by respect .
Respect for all is what unites us. We promote diversity, inclusivity, equity, and acting with empathy and openness, both in our business and in our communities.
Teams make "it" happen.
Vision and goals are not individually achievable - they require teamwork. We pride ourselves in operating as a cohesive team, creating promoters and partners, and winning as one.
Keyfactor is a proud equal opportunity employer including but not limited to veterans and individuals with disabilities.
REASONABLE ACCOMMODATION : Applicants with disabilities may contact a member of Keyfactor's People team via people@keyfactor.com and / or telephone at 1.216.785.2990 to request and arrange for accommodations at any time.
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