What are the responsibilities and job description for the Global Digital Marketing and Website Manager position at Kforce Technology Staffing?
Job Details
RESPONSIBILITIES:
Kforce has a client that is seeking a Global Digital Marketing and Website Manager in Milwaukee, WI.
Summary:
The primary responsibilities include developing the strategy and executing the roadmap to rebuild websites supporting customers across all regions. This role involves close collaboration with digital marketing teams in multiple regions, IT teams, and vendors to execute website migrations. A foundational understanding of business objectives, digital channels, and Adobe AEM capabilities will be critical for facilitating the website rebuild process and delivering a unified online experience for customers worldwide.
Key Tasks:
* Manage and lead the migration of websites onto the Adobe AEM CMS and DAM platforms
* Collaborate with regional teams to understand the scope of their website functionality and requirements, developing a detailed migration project plan, timeline, and resource allocation
* Organize and facilitate discussions between regional digital marketing teams, IT, and vendors
* Act as a subject matter expert in leveraging Adobe AEM CMS and DAM
* Drive alignment on information and content architecture across websites and support the adoption of a common taxonomy and meta tag schema
* Guide integrations between source systems required to deliver the online experience
* Prepare and present regular updates covering strategy, roadmap, progress, and performance against key KPIs
* Flexibility to host meetings accommodating European and Asia working hours
REQUIREMENTS:
* Bachelor's degree in Marketing, Business, Communications, or a related field
* Minimum 5 years of website management experience in a B2B and B2C marketing department preferably in a corporate environment
* Minimum 2 years with hands on experience using content management systems and digital asset management systems
* Experience implementing on-site personalization based on a user's profile settings
* Experience implementing A/B testing
* Experience with website analytics and reporting
* Experience with building lead generation processes, from lead capture all the way to qualification and opportunity management
* Experience working with international marketing teams
* Familiar with UX best practices, landing page creation, responsive design and mobile first layouts
* Familiar with usability testing practices and methodologies
* Familiar with HTML/CSS
* Excellent project management and communication skills
* Strong organizational and presentation skills; Ability to handle multiple tasks, meet deadlines and manage priorities, present, and share strategies, working across organizational teams to deliver results
The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.
We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.
Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.
This job is not eligible for bonuses, incentives or commissions.
Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.
By clicking ?Apply Today? you agree to receive calls, AI-generated calls, text messages or emails from Kforce and its affiliates, and service providers. Note that if you choose to communicate with Kforce via text messaging the frequency may vary, and message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You will always have the right to cease communicating via text by using key words such as STOP.
Kforce has a client that is seeking a Global Digital Marketing and Website Manager in Milwaukee, WI.
Summary:
The primary responsibilities include developing the strategy and executing the roadmap to rebuild websites supporting customers across all regions. This role involves close collaboration with digital marketing teams in multiple regions, IT teams, and vendors to execute website migrations. A foundational understanding of business objectives, digital channels, and Adobe AEM capabilities will be critical for facilitating the website rebuild process and delivering a unified online experience for customers worldwide.
Key Tasks:
* Manage and lead the migration of websites onto the Adobe AEM CMS and DAM platforms
* Collaborate with regional teams to understand the scope of their website functionality and requirements, developing a detailed migration project plan, timeline, and resource allocation
* Organize and facilitate discussions between regional digital marketing teams, IT, and vendors
* Act as a subject matter expert in leveraging Adobe AEM CMS and DAM
* Drive alignment on information and content architecture across websites and support the adoption of a common taxonomy and meta tag schema
* Guide integrations between source systems required to deliver the online experience
* Prepare and present regular updates covering strategy, roadmap, progress, and performance against key KPIs
* Flexibility to host meetings accommodating European and Asia working hours
REQUIREMENTS:
* Bachelor's degree in Marketing, Business, Communications, or a related field
* Minimum 5 years of website management experience in a B2B and B2C marketing department preferably in a corporate environment
* Minimum 2 years with hands on experience using content management systems and digital asset management systems
* Experience implementing on-site personalization based on a user's profile settings
* Experience implementing A/B testing
* Experience with website analytics and reporting
* Experience with building lead generation processes, from lead capture all the way to qualification and opportunity management
* Experience working with international marketing teams
* Familiar with UX best practices, landing page creation, responsive design and mobile first layouts
* Familiar with usability testing practices and methodologies
* Familiar with HTML/CSS
* Excellent project management and communication skills
* Strong organizational and presentation skills; Ability to handle multiple tasks, meet deadlines and manage priorities, present, and share strategies, working across organizational teams to deliver results
The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.
We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.
Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.
This job is not eligible for bonuses, incentives or commissions.
Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.
By clicking ?Apply Today? you agree to receive calls, AI-generated calls, text messages or emails from Kforce and its affiliates, and service providers. Note that if you choose to communicate with Kforce via text messaging the frequency may vary, and message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You will always have the right to cease communicating via text by using key words such as STOP.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
