Manager - Brand Business Development

L'Oreal USA

Title: Manager - Brand Business Development

Team: L'Oreal Paris Hair Care

Location: Hudson Yards

Mission and defining characteristics:

• Main source of support for BBD Lead
• Point person for timely and complete compilation and communication of all sales and marketing materials to field
• Owner of Go To Market and national planning work
• Primary Food, Broker and White Space channel liaison

Main tasks:

• Manage add/delete process across portfolio
  • Kick-off add/delete process and manage cross-functional stakeholders
  • Co-present add/delete recommendations to senior leadership
  • Publish final Go To Market
  • Serve as primary support for field on all Go To Market deliverables and updates
• Communicate necessary materials to field, including:
  • Marketing selling materials and result decks
  • Maintain integrity of field-based documents for brand success (Pricing/Master Spec/GTM, etc.)
• Co-own national display planning process with Omni-Shopper Director
  • Curate C14 display assortments that maximize both brand and retailer priorities for Strategic Food and White Space accounts.
  • Monthly display reconciliation and lock for national and account specific programs
• Provide leverage to BBD on key responsibilities
  • Weekly update of total field consumption, calling out any LE changes and updates necessary to BBD forecasting call
  • Track impact and strategically support field to build strong trade promotion plans
  • Author/Issuer of weekly calls notes with the field, provide weekly sales outlook prior to Nielsen drop
• Marketing Sales Liaison
  • Daily interaction with marketing squad for full immersion and knowledge of Hair Color category
  • Owner of monthly marketing/sales communication meeting agenda and content
  • Go-to for field sales on selling materials and supplemental needs.
• Maintain record of account distribution evolution
  • Track current and historical distribution by account
  • Own collection of non-corporate delete requests
  • Own calendar of account reset timing and launch needs.
• Lead BBD strategy for Strat Food, Broker, and White Space accounts
  • Collaborate with BBD lead to monitor meaningful strategies that advance objectives for Food, Broker, and White Space Channels
  • When called upon, present new items to account buying teams.
• Oversee and participate in meeting prep
  • Oversee details of NACDS, Retailer New Item meetings, NAM Summit, Beauty Advisor Trainings
  • Collect and mail materials to support meetings (comps, decor, etc.)
  • Account Launch Pre-Meeting calls, Sales Meeting prep
  • Present at Account Meetings (as needed)

Qualifications:

• Minimum 3 years' experience in CPG sales role
• Strong ability to communicate (oral/written), present to management and lead cross functional team projects
• Strong working knowledge of consumer package goods industry
• Working understanding of promotional tactics
• Highly organized with excellent planning ability and strong attention to detail
• Proficient in Microsoft Excel Applications, DPM, Power BI